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50% of Small Businesses Do Not Have a Marketing Plan via @MattGSouthern  

A new study on small business owners in the US finds that many are operating without a marketing plan.The post 50% of Small Businesses Do Not Have a Marketing Plan via @MattGSouthern appeared first on Search Engine Journal.

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2019-05-20 16:43:23



These are the Google Ads reporting metrics still affected by May 2 bug  

The company is still working to fully correct reporting for May 1 and 2. Please visit Search Engine Land for the full article.

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2019-05-20 14:24:01



Search Engine Land Awards 2019 Finalists announced: Full list  

Join us on June 4 when the winners are announced at SMX Advanced in Seattle. Please visit Search Engine Land for the full article.

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2019-05-20 13:59:12



Google on Domain Penalties that Don't Expire via @martinibuster  

John Mueller discusses a problem where an old penalty remains with a domain and keeps it from ranking.The post Google on Domain Penalties that Don’t Expire via @martinibuster appeared first on Search Engine Journal.

what do you think?

2019-05-20 13:05:37



21% of People Are Using Voice Search Every Week [STUDY] via @MattGSouthern  

A new study reveals the rate at which people are adopting voice search to find local business information.The post 21% of People Are Using Voice Search Every Week [STUDY] via @MattGSouthern appeared first on Search Engine Journal.

what do you think?

2019-05-20 11:03:45



Study Shows Consumers Trust Websites More Than Google My Business via @MattGSouthern  

New research reveals local business websites hold more weight than Google My Business listings when it comes to consumer trust.The post Study Shows Consumers Trust Websites More Than Google My Business via @MattGSouthern appeared first on Search Engine Journal.

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2019-05-20 09:57:50



SEMrush expands to Amazon with Sellerly for product page testing  

The product detail page optimization testing tool is free for Amazon sellers. Please visit Search Engine Land for the full article.

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2019-05-20 07:43:18



Be smart, advertisers. Here's how to approach rising Google brand CPC  

While we are at the mercy of Google's auction systems in determining CPC, we can install safeguards to ensure increases are controlled. Please visit Search Engine Land for the full article.

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2019-05-20 06:55:33



How Search Engines Answer Questions via @beanstalkim  

Learn how search engines understand and categorize queries to provide the best possible answer for users.The post How Search Engines Answer Questions via @beanstalkim appeared first on Search Engine Journal.

what do you think?

2019-05-20 04:02:14



10 Reasons Why You Need to Add Podcasts to Your Content Repertoire via @ashleymadhatter  

Here are 10 reasons why podcasts are the perfect addition to any existing content strategy.The post 10 Reasons Why You Need to Add Podcasts to Your Content Repertoire via @ashleymadhatter appeared first on Search Engine Journal.

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2019-05-20 01:46:51



Get More Traffic Now: 5 Secrets of the Most Popular Blogs via   

Want a popular blog? Here's what you can learn from successful blogs like Huffington Post, Lifehacker, and TMZ.The post Get More Traffic Now: 5 Secrets of the Most Popular Blogs via @appeared first on Search Engine Journal.

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2019-05-20 01:35:45



Top 10 Google Ads Announcements From Google Marketing Live 2019 via @MattGSouthern  

Google Marketing Live concluded last week after two days full of announcements related to new Google Ads features.The post Top 10 Google Ads Announcements From Google Marketing Live 2019 via @MattGSouthern appeared first on Search Engine Journal.

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2019-05-20 01:16:11



Google Ads Introduces Three New Bidding Strategies via @MattGSouthern  

Google has introduced three new bidding strategies for Google Ads advertisers that offer more flexibility than Smart Bidding.The post Google Ads Introduces Three New Bidding Strategies via @MattGSouthern appeared first on Search Engine Journal.

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2019-05-19 10:06:09



How Google Search Ranking Works – Darwinism in Search via @jasonmbarnard  

In this post, you'll learn a stunning insight from Gary Illyes about how Google search ranking works.The post How Google Search Ranking Works - Darwinism in Search via @jasonmbarnard appeared first on Search Engine Journal.

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2019-05-19 07:03:42



Link Distance Ranking Algorithms via @martinibuster  

Understanding link ranking algorithms may improve how you approach link building.The post Link Distance Ranking Algorithms via @martinibuster appeared first on Search Engine Journal.

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2019-05-18 12:45:03



Google updates Search Quality Evaluator Guidelines  

The updates add guidelines on content expertise and interstitial pages, while lumping "E-A-T" in with "Page Quality." Please visit Search Engine Land for the full article.

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2019-05-17 21:25:20



How Your Company Can Prevent ADA Website Accessibility Lawsuits via @kim_cre8pc  

How do you prevent your company from being a target for a website accessibility ADA lawsuit? Find out here.The post How Your Company Can Prevent ADA Website Accessibility Lawsuits via @kim_cre8pc appeared first on Search Engine Journal.

what do you think?

2019-05-17 12:01:23



User-Centric Optimization: 3 Ways to Improve Your Website Experience via @rachellcostello  

Learn how you can tailor speed enhancements around the user's browsing conditions.The post User-Centric Optimization: 3 Ways to Improve Your Website Experience via @rachellcostello appeared first on Search Engine Journal.

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2019-05-17 10:26:58



Conductor adds audience demographics and social media analytics to Searchlight platform  

Multi-channel analytics are also available in a closed beta. Please visit Search Engine Land for the full article.

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2019-05-17 10:05:07



Competitor Keyword Analysis: 5 Ways to Fill the Gaps in Your Organic Strategy & Get More Traffic via @Kammie_Jenkins  

Here's how to analyze competitor keywords to find ideas you can use to improve your organic search strategy.The post Competitor Keyword Analysis: 5 Ways to Fill the Gaps in Your Organic Strategy & Get More Traffic via @Kammie_Jenkins appeared first on Search Engine Journal.

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2019-05-17 08:49:28



Google Ads unveils several fine-tuning controls for bidding strategies  

Campaign-level conversions and a new smart bidding strategy are among the new features. Please visit Search Engine Land for the full article.

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2019-05-17 08:26:07



Nextdoor emerges as a location marketing destination  

Claiming pages and managing your reputation with customer ratings and reviews on this hyperlocal platform calls for a closer look from local business. Please visit Search Engine Land for the full article.

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2019-05-17 07:15:55



Google says image search referrals will not get new source URL (but forgets to tell us)  

The company teases publishers with more traffic data and then retracts that offer. Please visit Search Engine Land for the full article.

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2019-05-17 05:56:39



The Forgotten History of Link Ranking Algorithms via @martinibuster  

Google's link algorithms are always changing and being improved. Learn how links may be used today.The post The Forgotten History of Link Ranking Algorithms via @martinibuster appeared first on Search Engine Journal.

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2019-05-17 02:45:37



Facebook Rolls Out Multiple Updates to its News Feed Ranking Algorithm via @MattGSouthern  

Facebook is updating its news feed algorithm to prioritize the ranking of more personal content.The post Facebook Rolls Out Multiple Updates to its News Feed Ranking Algorithm via @MattGSouthern appeared first on Search Engine Journal.

what do you think?

2019-05-16 16:55:40



Mobile, desktop search traffic split may have stabilized at roughly 60% – 40%  

Hitwise found an average of 61.3% of searches across key categories were initiated on mobile devices. Please visit Search Engine Land for the full article.

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2019-05-16 16:01:25



Google Shares Top 3 SEO Factors via @martinibuster  

Google's Martin Splitt shared the top 3 SEO factors. Then he answered an unexpected question about Google.The post Google Shares Top 3 SEO Factors via @martinibuster appeared first on Search Engine Journal.

what do you think?

2019-05-16 15:47:14



Kelsey Jones on Creativity, Living on Hope & Hustle, and Launching a Successful Business [PODCAST]  

Kelsey Jones talks about her 12-year journey as an SEO pro and what she's learned along the way.The post Kelsey Jones on Creativity, Living on Hope & Hustle, and Launching a Successful Business [PODCAST] appeared first on Search Engine Journal.

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2019-05-16 15:40:35



Link Building for a New Website: 20 Ideas to Get Links via @JulieJoyce  

Got a brand new website? Use these 20 simple ideas to help you start building links from scratch.The post Link Building for a New Website: 20 Ideas to Get Links via @JulieJoyce appeared first on Search Engine Journal.

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2019-05-16 15:38:35



Smart Bidding in Google Ads: An Up-to-Date Guide via @dangilbertppc  

Here's a four-step process for implementing Smart Bidding in your paid search strategy.The post Smart Bidding in Google Ads: An Up-to-Date Guide via @dangilbertppc appeared first on Search Engine Journal.

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2019-05-16 13:39:58



51% of Marketers Believe They're Not Delivering the Right Content via @MattGSouthern  

New research reveals over half of marketers aren't delivering the right content to the right audience at the right time.The post 51% of Marketers Believe They’re Not Delivering the Right Content via @MattGSouthern appeared first on Search Engine Journal.

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2019-05-16 13:14:47



Kelsey Jones on Creativity, Living on Hope & Hustle, and Launching a Successful Business [PODCAST]  

Kelsey Jones talks about her 12-year journey as an SEO pro and what she's learned along the way.The post Kelsey Jones on Creativity, Living on Hope & Hustle, and Launching a Successful Business [PODCAST] appeared first on Search Engine Journal.

what do you think?

2019-05-16 13:04:53



Microsoft goes open source with one of its Bing algorithms  

Microsoft’s Space Partition Tree and Graph algorithm enables developers to apply vector search to traditional, audio and visual queries. Please visit Search Engine Land for the full article.

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2019-05-16 10:40:46



Instagram's Explore Page Now Includes Stories via @MattGSouthern  

Instagram stories are set to reach an even greater audience as they can now be discovered in the Explore section.The post Instagram’s Explore Page Now Includes Stories via @MattGSouthern appeared first on Search Engine Journal.

what do you think?

2019-05-16 09:47:15



Why are Googlers So Confident About Link Spam? via @martinibuster  

Googlers are so confident in their ability to catch spam, that some consider the disavow tool unnecessary.The post Why are Googlers So Confident About Link Spam? via @martinibuster appeared first on Search Engine Journal.

what do you think?

2019-05-16 09:28:13



51% of Marketers Believe They're Not Delivering the Right Content via @MattGSouthern  

New research reveals over half of marketers aren't delivering the right content to the right audience at the right time.The post 51% of Marketers Believe They’re Not Delivering the Right Content via @MattGSouthern appeared first on Search Engine Journal.

what do you think?

2019-05-16 09:10:14



Microsoft goes open source with one of its Bing algorithms  

Microsoft’s Space Partition Tree and Graph algorithm enables developers to apply vector search to traditional, audio and visual queries. Please visit Search Engine Land for the full article.

what do you think?

2019-05-16 07:19:27



Mobile, desktop search traffic split may have stabilized at roughly 60% – 40%  

Hitwise found an average of 61.3% of searches across key categories were initiated on mobile devices. Please visit Search Engine Land for the full article.

what do you think?

2019-05-16 06:05:32



Google Shares Top 3 SEO Factors via @martinibuster  

Google's Martin Splitt shared the top 3 SEO factors. Then he answered an unexpected question about Google.The post Google Shares Top 3 SEO Factors via @martinibuster appeared first on Search Engine Journal.

what do you think?

2019-05-16 05:39:30



Facebook Rolls Out Multiple Updates to its News Feed Ranking Algorithm via @MattGSouthern  

Facebook is updating its news feed algorithm to prioritize the ranking of more personal content.The post Facebook Rolls Out Multiple Updates to its News Feed Ranking Algorithm via @MattGSouthern appeared first on Search Engine Journal.

what do you think?

2019-05-16 05:34:58



Twitter Updates TweetDeck With Support for GIFs, Threads, and More via @MattGSouthern  

Twitter is rolling out several updates to TweetDeck that include support for features it has been lacking.The post Twitter Updates TweetDeck With Support for GIFs, Threads, and More via @MattGSouthern appeared first on Search Engine Journal.

what do you think?

2019-05-16 04:02:29



Instagram's Explore Page Now Includes Stories via @MattGSouthern  

Instagram stories are set to reach an even greater audience as they can now be discovered in the Explore section.The post Instagram’s Explore Page Now Includes Stories via @MattGSouthern appeared first on Search Engine Journal.

what do you think?

2019-05-16 03:46:29



Link Building for a New Website: 20 Ideas to Get Links via @JulieJoyce  

Got a brand new website? Use these 20 simple ideas to help you start building links from scratch.The post Link Building for a New Website: 20 Ideas to Get Links via @JulieJoyce appeared first on Search Engine Journal.

what do you think?

2019-05-16 01:50:04



Smart Bidding in Google Ads: An Up-to-Date Guide via @dangilbertppc  

Here's a four-step process for implementing Smart Bidding in your paid search strategy.The post Smart Bidding in Google Ads: An Up-to-Date Guide via @dangilbertppc appeared first on Search Engine Journal.

what do you think?

2019-05-16 01:16:19



Google Marketing Live Day 1: Everything You Need to Know via @digital_future  

Here's your first look at six new ad formats and new measurement and reporting features, announced at Google Marketing Live.The post Google Marketing Live Day 1: Everything You Need to Know via @digital_future appeared first on Search Engine Journal.

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2019-05-15 18:36:33



Yoast SEO 11.2 lets webmasters tailor their schema output  

New filters facilitate adding or removing from the schema graph. Please visit Search Engine Land for the full article.

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2019-05-15 17:15:59



What to Expect From Your New PPC Agency via @GrpTwentySeven  

Here are six things you can expect when you first start working with a PPC agency.The post What to Expect From Your New PPC Agency via @GrpTwentySeven appeared first on Search Engine Journal.

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2019-05-15 11:39:49



3 ad copy mistakes keeping you from paid search success  

Although Google provides data on keywords, bids and other aspects of your paid search campaigns, it tends to leave us hanging when it comes to ad copy. Please visit Search Engine Land for the full article.

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2019-05-15 09:10:01



11 Google Analytics Reports You Might Not Know About via @coreydmorris  

Here are 11 Google Analytics reports that provide valuable insights on your audience, SEO, PPC, social, and website performance.The post 11 Google Analytics Reports You Might Not Know About via @coreydmorris appeared first on Search Engine Journal.

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2019-05-15 08:57:08



“Trips” consolidates Google's travel offerings  

Enables advertisers and marketers to reach travelers on desktop and mobile. Please visit Search Engine Land for the full article.

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2019-05-15 07:04:57



Facebook's Best Practices For Maximizing Video Distribution via @MattGSouthern  

Facebook has published a set of best practices to help pages achieve greater reach with video posts.The post Facebook’s Best Practices For Maximizing Video Distribution via @MattGSouthern appeared first on Search Engine Journal.

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2019-05-15 07:01:11



The big picture from Google Marketing Live: With multi-channel campaigns, Google aims to own the funnel  

The company introduced new and expanded ad surfaces for campaigns that run across multiple channels, and Search becomes a spoke in the wheel. Please visit Search Engine Land for the full article.

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2019-05-15 06:11:11



Danny Sullivan Reminds Google of Webmaster Ecosystem via @martinibuster  

Google's Danny Sullivan shares how he conveys webmaster concerns to Google.The post Danny Sullivan Reminds Google of Webmaster Ecosystem via @martinibuster appeared first on Search Engine Journal.

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2019-05-15 04:48:12



54% of Podcast Listeners Will Consider Buying From Brands They Hear Advertised via @MattGSouthern  

A report on podcast listeners reveals over half are likely to consider buying from a brand advertised on a podcast.The post 54% of Podcast Listeners Will Consider Buying From Brands They Hear Advertised via @MattGSouthern appeared first on Search Engine Journal.

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2019-05-15 03:41:55



Facebook Gives a Heads-Up About a New Tool That May Affect Ad Targeting via @MattGSouthern  

A new tool for users to manage how their off-Facebook activity is used by advertisers may affect ad targeting capabilities.The post Facebook Gives a Heads-Up About a New Tool That May Affect Ad Targeting via @MattGSouthern appeared first on Search Engine Journal.

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2019-05-15 03:22:02



Naver SEO: Best Practices for South Korea via @TaylorDanRW  

Want to expand your reach in South Korea? Then you need to know these SEO best practices for your Naver.The post Naver SEO: Best Practices for South Korea via @TaylorDanRW appeared first on Search Engine Journal.

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2019-05-15 02:16:51



Google's Smart Shopping Campaigns Can Be Optimized for In-Store Visits via @MattGSouthern  

Google will soon allow retailers to optimize Smart Shopping Campaigns for store visits and display their local inventory information.The post Google’s Smart Shopping Campaigns Can Be Optimized for In-Store Visits via @MattGSouthern appeared first on Search Engine Journal.

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2019-05-15 01:06:23



Performance Planner now live in Google Ads: Shows predicted impact of campaign changes on conversions, clicks, more  

Forecasts are calculated using historical campaign and auction data. Please visit Search Engine Land for the full article.

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2019-05-14 13:32:58



10 Essential On-Page SEO Factors You Need to Know via @annaleacrowe  

Discover what on-page SEO is, why it matters, and 10 of the most important on-page SEO considerations today.The post 10 Essential On-Page SEO Factors You Need to Know via @annaleacrowe appeared first on Search Engine Journal.

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2019-05-14 10:48:55



Google Lets Users Shop Directly From Search, Images, and YouTube via @MattGSouthern  

Google is expanding its shopping experience, letting users add items to a universal shopping cart from several of its services.The post Google Lets Users Shop Directly From Search, Images, and YouTube via @MattGSouthern appeared first on Search Engine Journal.

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2019-05-14 10:43:18



51% of D2C Brands Say SEO is a Top Acquisition Channel via @MattGSouthern  

A report on direct-to-consumer (D2C) marketing in 2019 finds that SEO is a top acquisition channel for most brands. When asked "what are your top 3 acquisition channels?" the responses were: 61% - Social media 51% - SEO 50% - Direct traffic Paid search came in fourth place (26%), and physical stores were a distant fifth place response (18%). This data comes from the State of D2C Marketing 2019 report from Yotpo in partnership with Magento. Data in the report is based on a survey conduc...

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2019-05-14 10:31:15



Google's giant gallery ads for search are coming: What they are and how you'll pay for them  

Advertisers can feature up to eight images in gallery ads, Google’s new mobile search ad format. Please visit Search Engine Land for the full article.

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2019-05-14 09:22:54



Google Confirms it Will Show Ads on its Mobile Home Page via @MattGSouthern  

Google has introduced a new ad unit that will be displayed on the search engine's home page in mobile browsers.The post Google Confirms it Will Show Ads on its Mobile Home Page via @MattGSouthern appeared first on Search Engine Journal.

what do you think?

2019-05-14 09:06:17



Google Infrastructure Update Right Now? via @martinibuster  

Signs appear to indicate that Google making a major infrastructure update to it's algorithm.The post Google Infrastructure Update Right Now? via @martinibuster appeared first on Search Engine Journal.

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2019-05-14 09:02:14



Train with Google and Microsoft, only at SMX Advanced  

Don’t miss this chance to learn straight from the source! Please visit Search Engine Land for the full article.

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2019-05-14 08:48:03



Google Trips Could Disrupt Travel Business via @martinibuster  

Google rolled out the Trips travel planning service to the desktop and a tighter integration between Trips, Google Search, and Maps.The post Google Trips Could Disrupt Travel Business via @martinibuster appeared first on Search Engine Journal.

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2019-05-14 08:47:57



New native Discovery ad campaigns from Google monetize Discover feed for first time  

Discovery campaigns run across YouTube home feed, Gmail social and promotions tabs and Google Discover feed. The company says 800 million people now use Discover monthly. Please visit Search Engine Land for the full article.

what do you think?

2019-05-14 08:46:19



How to Leverage User-Generated Content to Boost Your Ecommerce SEO via @lorenbaker  

Want to effectively sell your ecommerce brand on search and stand out from the competition? Here are some top tips.The post How to Leverage User-Generated Content to Boost Your Ecommerce SEO via @lorenbaker appeared first on Search Engine Journal.

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2019-05-14 05:07:24



How to Put Your Rank Tracker Data Into Action  

Want to get real value from your SEO routine? Follow these steps and turn mundane ranking checks into actionable insights.The post How to Put Your Rank Tracker Data Into Action appeared first on Search Engine Journal.

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2019-05-14 05:03:41



Google announces new 'discovery' ad formats, revamped Shopping experience, native placements at Google Marketing Live  

The company also announced a new Google Shopping experience that aspires to be more competitive with Amazon. Please visit Search Engine Land for the full article.

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2019-05-14 04:28:30



Google says no core update or infrastructure changes have occurred despite chatter  

The company says the rumors are not legit – there was no major update to Google search recently. Please visit Search Engine Land for the full article.

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2019-05-14 03:51:45



Google brings personalized Shopping, local inventory and better checkout to U.S.  

The redesign and new features aim to lure shoppers away from Amazon. Please visit Search Engine Land for the full article.

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2019-05-14 03:33:15



What You Should NOT Do When Writing a Title Tag via @jennyhalasz  

Here's one thing you should NOT do when writing title tags for your webpages.The post What You Should NOT Do When Writing a Title Tag via @jennyhalasz appeared first on Search Engine Journal.

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2019-05-14 03:06:55



YouTube is Developing a Tool That Creates 6-Second Ads Automatically via @MattGSouthern  

YouTube is working on a tool called a "Bumper Machine" that can cut down a longer ad into 6 seconds.The post YouTube is Developing a Tool That Creates 6-Second Ads Automatically via @MattGSouthern appeared first on Search Engine Journal.

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2019-05-14 02:41:23



Welcome to the Golden Age of competitive research  

One of the largest opportunities we have as PPC marketers is to seize the moment when competitors have stopped paying attention. Please visit Search Engine Land for the full article.

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2019-05-14 01:51:07



Google Launches a New Performance Planner for Google Ads via @MattGSouthern  

Google Ads is getting a new tool in the form of a Performance Planner that helps with planning ad spend.The post Google Launches a New Performance Planner for Google Ads via @MattGSouthern appeared first on Search Engine Journal.

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2019-05-13 14:32:40



I/O announcements have some applauding and others shaking their fists  

Marketers continue to accuse Google of stealing their clicks. Please visit Search Engine Land for the full article.

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2019-05-13 12:06:06



5 Easy Secrets of Fast Instagram Promotion [Webinar] via @brentcsutoras  

Join this webinar and discover five secrets that will skyrocket your Instagram marketing this year.The post 5 Easy Secrets of Fast Instagram Promotion [Webinar] via @brentcsutoras appeared first on Search Engine Journal.

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2019-05-13 11:59:37



The Top 15 Free SEO Tools You Should Be Using via @jonleeclark  

Want better SEO results with minimal financial investment? Here are the 15 best free SEO tools you can find.The post The Top 15 Free SEO Tools You Should Be Using via @jonleeclark appeared first on Search Engine Journal.

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2019-05-13 11:29:56



Leveraging data science to illuminate the modern consumer decision journey  

When analysis of behavior focuses on query relationships, we find searches are seldom linear and occur in clusters that don't necessarily align with funnel-like behavior. Please visit Search Engine Land for the full article.

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2019-05-13 04:54:52



3 Image Optimization Tips for Faster Speeds & Higher Rankings via @krisjonescom  

These three pragmatic tips will help you optimize images on your website for faster page speeds while preserving your UX.The post 3 Image Optimization Tips for Faster Speeds & Higher Rankings via @krisjonescom appeared first on Search Engine Journal.

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2019-05-13 04:29:39



User-generated content for SEO: The cost-benefit analysis you need  

Understand the pros of UGC and precautions to make sure it helps, not hurts, your SEO efforts. Please visit Search Engine Land for the full article.

what do you think?

2019-05-13 03:35:24



How to Spy on Competitors with Python & Data Studio by @seocounseling  

Use this Python script to scrape Google for a set of keywords and export those results into Data Studio.The post How to Spy on Competitors with Python & Data Studio by @seocounseling appeared first on Search Engine Journal.

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2019-05-12 10:11:50



Yin & Yang for Success: Maximize Confidence, Minimize Risk by @ronlieback  

Discover how this yin and yang model can help grow your business.The post Yin & Yang for Success: Maximize Confidence, Minimize Risk by @ronlieback appeared first on Search Engine Journal.

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2019-05-10 11:06:02



Evergreen Googlebot with Chromium rendering engine: What technical SEOs need to know  

Googlebot now supports many more features and will make it easier for developers to ensure their sites work with Googlebot. Please visit Search Engine Land for the full article.

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2019-05-10 08:08:57



Is Google caching getting even more confusing?  

Even if “it doesn’t mean much,” seeing organic rating data not matching the latest crawl data is concerning. Please visit Search Engine Land for the full article.

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2019-05-10 07:26:44



Google Ads store visits, store sales reporting data partially corrected  

Google says it is making progress, but there are still days for which reporting is inaccurate. Please visit Search Engine Land for the full article.

what do you think?

2019-05-10 06:27:27



11 Ways to Increase User Engagement & Why It Matters for SEO by @Carolyn_Lyden  

User engagement is a hallmark of SEO success. Learn more about what user engagement is and 11 tips to boost yours.The post 11 Ways to Increase User Engagement & Why It Matters for SEO by @Carolyn_Lyden appeared first on Search Engine Journal.

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2019-05-10 04:56:58



How to Use Personas to Boost Your PPC Performance by @SusanEDub  

While often underutilized, personas can actually boost your PPC campaigns. Follow these tips to leverage personas for paid search.The post How to Use Personas to Boost Your PPC Performance by @SusanEDub appeared first on Search Engine Journal.

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2019-05-10 01:08:38



Google Shows Off the New Speed Report Coming to Search Console by @MattGSouthern  

Google previewed the new page speed performance report making its way to Search Console.The post Google Shows Off the New Speed Report Coming to Search Console by @MattGSouthern appeared first on Search Engine Journal.

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2019-05-09 20:57:49



Facebook Makes Multiple Changes to Ad Policies for Financial Services by @MattGSouthern  

Facebook is modifying its policies related to advertising blockchain, cryptocurrency, and financial products and services.The post Facebook Makes Multiple Changes to Ad Policies for Financial Services by @MattGSouthern appeared first on Search Engine Journal.

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2019-05-09 20:08:40



Google to add support for higher quality images in search, swipe up images & 3D images  

Google Images is often overlooked, but it can be a great source of traffic. Here are some new features coming to image search you should pay attention to. Please visit Search Engine Land for the full article.

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2019-05-09 17:56:31



New app rating formula headed to Google Play will favor newer reviews  

Recent ratings will carry more weight to reflect the current state of your app. Please visit Search Engine Land for the full article.

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2019-05-09 17:23:34



Facebook Launches New Tools for Small Businesses by @MattGSouthern  

Facebook is rolling out new tools to help businesses run automated ad campaigns, book appointments, and edit videos.The post Facebook Launches New Tools for Small Businesses by @MattGSouthern appeared first on Search Engine Journal.

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2019-05-09 12:32:55



Google Ads App Can Now Create More Types of Ads On-the-Go by @MattGSouthern  

Google unveiled some updates to the Google Ads app which will let users create more ads and manage more campaigns.The post Google Ads App Can Now Create More Types of Ads On-the-Go by @MattGSouthern appeared first on Search Engine Journal.

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2019-05-09 11:54:04



How to Approach Content Creation for SEO [PODCAST]  

Here's a three-step framework for creating a sustainable content strategy for search and how to analyze content Google favors.The post How to Approach Content Creation for SEO [PODCAST] appeared first on Search Engine Journal.

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2019-05-09 10:55:28



There's a new Speed Report coming to Google Search Console  

You can request beta access to this new speed report today. Please visit Search Engine Land for the full article.

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2019-05-09 10:45:39



If you're not remarketing keywords, you're missing out  

Targeting methods have moved beyond keywords and SMBs should now be interacting with potential customers alongside their entire purchase cycle. Please visit Search Engine Land for the full article.

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2019-05-09 10:22:51



Google Ads Reports Can Now Be Downloaded in Sheets – Pros & Cons by @siliconvallaeys  

Google Ads now lets advertisers download reports directly into Google Sheets. Learn the pros and cons of this new integration.The post Google Ads Reports Can Now Be Downloaded in Sheets - Pros & Cons by @siliconvallaeys appeared first on Search Engine Journal.

what do you think?

2019-05-09 10:21:33



Get 2x the Results with 1/2 the Content – Here's How by @bsmarketer  

Want better ROI from your content marketing efforts? Use these three solid tactics to double your results.The post Get 2x the Results with 1/2 the Content - Here’s How by @bsmarketer appeared first on Search Engine Journal.

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2019-05-09 08:42:46






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