happy with it? get the code


web marketing

feeds by Vortl

April 2017 Top 10: Our Most Popular Posts  
What follows are our 10 most popular articles for April 2017, recognizing that articles we published earlier in the month are more likely to make the list than later ones. Google Analytics: ...
6 Things You Must Do Before You Ever Accept Guest Posts by @seocompanymiami  
Thinking about publishing posts from guest contributors? Here are some tips that will set you up for success.The post 6 Things You Must Do Before You Ever Accept Guest Posts by @seocompanymiami appeared first on Search Engine Journal.
5 Tips for Successful Digital Marketing  
According to the latest research report by eMarketer, the ads spending on the internet will run circles around TV ads in 2017 for the first time. According to estimates, companies will spend about $72 billion on TV ads. On the other hand, the spending on online ads will be $77.4 billion, give or take. From this, you can have a clear idea of the importance of digital marketing in today's world. Given below are 5 tips for your digital marketing campaigns. Read on.
SEO: Creating the Perfect URL, or Not  
URLs are what search engines use to aggregate all the data they collect regarding a page of content. For search engine optimization, what's in a URL can be the difference ...
Google doodle celebrates Marie Harel, the inventor of Camembert cheese  
Check out the cheesy Google logo on their home page today. The post Google doodle celebrates Marie Harel, the inventor of Camembert cheese appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Google launched more than 1,600 new changes in search last year  
Google has been busy with 1,653 launches, 9,800 live traffic experiments, 18,015 side-by-side experiments and 130,336 search quality tests. The post Google launched more than 1,600 new changes in search last year appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Search in Pics: Bing body painting, Google airplane seat room & hallway race track  
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google meeting room that looks like an airplane: Source: Instagram Bing body... Please visit Search Engine Land for the full article.
Search Ad Revenue Up 19%, Now 48% of All Digital Ad Revenue [REPORT] by @MattGSouthern  
According to a report from iab, total revenue from search ads has hit a new high.The post Search Ad Revenue Up 19%, Now 48% of All Digital Ad Revenue [REPORT] by @MattGSouthern appeared first on Search Engine Journal.
Quacks, Cons, and Homeopaths  
How can you appeal to your market? Old-school, tried and true methods, based on unchanging human nature are your best best. When fads and fashion change, these are the bedrock on which current and future sales media rest.
SearchCap: Google job search, metrics on search update & cheese doodle  
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google job search, metrics on search update & cheese doodle appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
6 key paid search trends from Merkle's Q1 2017 report  
Here's a look at what's happening with Shopping ads, expanded text ads, device bidding and more. The post 6 key paid search trends from Merkle’s Q1 2017 report appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Is Google testing its own jobs search engine?  
In the market for a new job? Google appears to be testing a new search feature just for you. The post Is Google testing its own jobs search engine? appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
5 Reasons to Hire Remote Workers  
Your ecommerce business is growing. You need developers, marketers, and customer service representatives. But how do you find the best employees? It’s simple: hire remote workers. Often ecommerce businesses start small. ...
The future of local discovery  
Columnist Brian Smith discusses some of the recent developments and technology that will impact local search, both in the short term and the long term. The post The future of local discovery appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Top Digital Marketing Trends To Transform Your Business Skills  
The trends of the digital world have high hitting stride and everyone is trying them because it is the time to bring you back from the last winter break and settle down in to the shine of 2017. From the evolving world of technologies to the expectations of instant communications, you should take a note on some digital marketing horizons based on the unexceptional experiences.
Four Content Marketing Ideas You Should Try Out  
Content marketing is one of the most profitable ways to showcase your business to the web. By creating high-quality content, your website will gain more backlinks from other websites, thus boosting your rankings in Google search results. With pieces of content, you can build a bigger audience to your website through social media, also. The more traffic you can pull into your website, the more people will avail of your products or services. For a website only starting out in content marketing, it
Paid Search: A Focus on Profitability With Maddie Cary [PODCAST] by @brentcsutoras  
Find out how your paid search efforts can lead to bigger and better payoffs in this Search Engine Nerds episode.The post Paid Search: A Focus on Profitability With Maddie Cary [PODCAST] by @brentcsutoras appeared first on Search Engine Journal.
Facebook Tests Showing More Related Articles by @MrDannyGoodwin  
Facebook is running a test that shows you related stories before you click on an article in your News Feed.The post Facebook Tests Showing More Related Articles by @MrDannyGoodwin appeared first on Search Engine Journal.
Simple Strategy Of Online Marketing  
On this article you will learn what are the secrets of Online Marketing. Build your business now and we can teach you how to enhance the system and be a successful internet marketer.
Advertisers get claim notices for Google's $22.5M settlement over ads on parked domains  
The settlement stems from a case that dates back to 2008 about Google ads showing on error pages and parked domains. The post Advertisers get claim notices for Google’s $22.5M settlement over ads on parked domains appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Ways To Earn Regular Income Online With TrafficMonsoon  
This article teaches about TrafficMonsoon, a revenue sharing platform. It also informs readers on how to earn on this platform and how best to maximize your earnings.
IAB: Paid search was 48 percent of total digital spend in 2016  
Spending declined on the desktop but grew by nearly $6 billion overall because of mobile. The post IAB: Paid search was 48 percent of total digital spend in 2016 appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
69 Questions That Will Improve Your Content Marketing Performance by @robgarner  
A critical function in content marketing is translating data into actionable insights. Here are questions to help with the process.The post 69 Questions That Will Improve Your Content Marketing Performance by @robgarner appeared first on Search Engine Journal.
What your paid search KPI says about you  
Every advertiser measures success based on key performance indicators (KPIs) that they deem relevant. Columnist Andy Taylor asks, What do your chosen KPIs say about your priorities? The post What your paid search KPI says about you appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
SearchCap: Google Assistant, Bing Ads merchant promotions & AdWords settlement  
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Assistant, Bing Ads merchant promotions & AdWords settlement appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
More Than Just SEO: Running Content Departments Like Newsrooms by @sejournal  
Learn how to execute a brand journalism strategy that makes you an SEO powerhouse weapon while fulfilling marketing goals.The post More Than Just SEO: Running Content Departments Like Newsrooms by @sejournal appeared first on Search Engine Journal.
Bing Ads rolls out Merchant Promotions for Shopping campaigns in US  
The program, coming out of pilot, spotlights offers in Bing product ads. The post Bing Ads rolls out Merchant Promotions for Shopping campaigns in US appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Keyword tiering: A systematic way to juggle your AdWords priorities  
Columnist Jacob Baadsgaard explains how assigning paid search keywords into different tiers based on performance allows search marketers to quickly make adjustments that can have a huge impact on their business. The post Keyword tiering: A systematic way to juggle your AdWords priorities appeared... Please visit Search Engine Land for the full article.
Google Optimize: Setting Up Experiments  
In my previous article,”Google Optimize: No Excuse Not to Test,” I explained how to get started on that platform and prepare it for testing. In this article, I’ll create a real ...
Report: Google Assistant bests rivals for questions answered and overall accuracy  
Cortana was second for questions answered, Alexa second-best for accuracy. The post Report: Google Assistant bests rivals for questions answered and overall accuracy appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Important Things To Your Business  
Are you planning to start your online business? Please take a note that there are some qualities before you're going to start your online business and to make sure that you are on the right track, please follow these important things on how to start an online business.
SearchCap: Google Home recipes, app indexing & Doodles  
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Home recipes, app indexing & Doodles appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Simple tips to get your app indexed, ranked & installed  
Got an app you'd like to promote? Columnist John Lincoln provides some basic tips for helping your app to appear in Google's "app pack" search results. The post Simple tips to get your app indexed, ranked & installed appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Google Adjusts Ranking Signals to Demote Fake News by @MattGSouthern  
Google is making serious efforts to filter fake news, which the company says is its "most high profile" issue.The post Google Adjusts Ranking Signals to Demote Fake News by @MattGSouthern appeared first on Search Engine Journal.
The Ultimate Guide to Stress-Free HTTPS Migration by @ab80  
Here are the best practices and common pitfalls you need to know before and after you switch to HTTPS.The post The Ultimate Guide to Stress-Free HTTPS Migration by @ab80 appeared first on Search Engine Journal.
Cassini spacecraft's grand finale at Saturn depicted in Google doodle  
Google's out-of-this-world doodle depicts the Cassini Spacecraft taking a photo shoot of Saturn and its rings. The post Cassini spacecraft’s grand finale at Saturn depicted in Google doodle appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
ShipStation CEO on 'Fast and Free' Shipping Demands  
The process of creating satisfied customers starts with providing a level of service that’s greater than their expectations. For ecommerce, shipping is customer satisfaction’s frontline, and online sellers should aim to ...
How a Web Developer Estimates Completion Time  
It’s common for software developers to underestimate the time it takes to create a new feature. It’s one of the realities of software development. In this post, I’ll explain how a ...
Google Home now helps you cook over 5 million recipes  
Google partners with Bon Appetit, The New York Times, Food Network and others to bring millions of recipes to the Google Assistant. The post Google Home now helps you cook over 5 million recipes appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
The Secrets of Content Marketing  
Content marketers have a challenge. They’re tasked with creating content to attract, engage, and retain customers, but those marketers can never really be certain what specific content will resonate with ...
7 Elements of a Return Policy That Sells  
Merchants give so much thought into making the sale that they tend to forget some of the post-sale components that savvy shoppers look for first. One of these is the returns policy ...
Google's 'Project Owl' — a three-pronged attack on fake news & problematic content  
Google hopes to improve by better surfacing authoritative content and enlisting feedback about suggested searches and Featured Snippets answers. The post Google’s ‘Project Owl’ — a three-pronged attack on fake news & problematic content appeared first on Search Engine... Please visit Search Engine Land for the full article.
Evaluating PPC talent, part 1: Where to begin  
How can you hire a paid search (or social) specialist that fits your business's needs if you don't know much about the channel yourself? Columnist Brett Middleton shares some practical tips for those looking to hire strong PPC talent. The post Evaluating PPC talent, part 1: Where to begin appeared... Please visit Search Engine Land for the full article.
Google reaffirms 15% of searches are new, never been searched before  
Google processes trillions of searches every year, and still, 15% of those queries have never been seen by Google before. The post Google reaffirms 15% of searches are new, never been searched before appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
[Reminder] Live webinar: 5 hot trends in advanced analytics  
Marketing data is everywhere. With so many new consumer touch points — from chatbots to in-store beacons and virtual assistants — the sheer variety and volume of data is exploding. Beyond your out-of-the box product dashboards, custom Excel spreadsheets and basic data visualizations,... Please visit Search Engine Land for the full article.
Certain Online Marketing Stratagems That Are Essential in 2017  
In the volatile field of online marketing, 2016 has seen the beginning of some latest strategies that has really changed the concept of online marketing. The effects are still fresh in the start of this new year!
Local search update: 'Best' filter invading the local pack  
We all know good ratings and reviews are important for local businesses, and it seems they're becoming even more so. Contributor Conrad Saam explains a new search results display that appears when queries include words like 'best' and 'great.' The post Local search update: ‘Best’... Please visit Search Engine Land for the full article.
The Pains Of SEO Outsourcing and How Not to Get Fooled and End Up Losing Everything  
The Pains of SEO Outsourcing: Read this before you ever outsource your online reputation to some shady company from an unknown country. A lot of people have lost huge sums to such shady firms getting lured by the promise of the ultimate Deal. The lure of getting everything done and more, at just a fraction of cost elsewhere is simply too irresistible for anyone and this is what some of the people from these far off countries take advantage of.
SearchCap: Google Project Owl, trillions of searches & local reviews  
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Project Owl, trillions of searches & local reviews appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Take a deep dive on search and social. Attend a workshop at SMX Advanced.  
SMX Advanced pre-conference workshops are conducted by the world's leading subject matter experts in SEO, SEM, social and digital. All workshops will be held on Monday, June 12 at the Bell Harbor Convention Center in Seattle. You'll pick one workshop for a full day of actionable tactics you can use... Please visit Search Engine Land for the full article.
The Epic Rise of SEO: How, Why & Where to Invest by @Jasmine_Sandler  
SEO plays a critical role in your digital marketing program. Learn how to invest in SEO and measure your ROI.The post The Epic Rise of SEO: How, Why & Where to Invest by @Jasmine_Sandler appeared first on Search Engine Journal.
Preparing to exhibit at a wedding expo  
My Wedding Decor will soon exhibit at One Fine Day Wedding Fair in Melbourne, Australia. One Fine Day has been running high-end wedding fairs in Sydney, Melbourne, Brisbane, Perth, and Adelaide ...
Develop a Successful Cyber Marketing Plan for All Your Events  
If you haven't developed a set of best practices for all your online strategies for your real world events, the time to do so is now. Sure, you have a website, and you even have a social media team posting away on Facebook and Twitter and Instagram; but do you have an overall cyber strategy and marketing plan for all your online assets?
Content and links: It really does take a village  
Columnist Julie Joyce explains how clients' and other stakeholders' involvement can greatly improve the success of your link-building campaign. The post Content and links: It really does take a village appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
52 Local SEO Strategies for SMBs by @bhartzer  
Local SEO is getting increasingly competitive and the best practices keep changing. Here are 52 local SEO strategies for SMBs.The post 52 Local SEO Strategies for SMBs by @bhartzer appeared first on Search Engine Journal.
SearchCap: Bing Shopping feeds, Google HTTPS & local SEO  
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Shopping feeds, Google HTTPS & local SEO appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
SEO: Harnessing Domain Authority across Multiple Websites  
Every domain acquires authority based largely on the quality and quantity of links pointing to it. When your business model necessitates multiple domains, harness them in a mutually beneficial linking ...
Bing: Changes to Copyright Removal Process by @MattGSouthern  
Bing announced it has streamlined its copyright removal process.The post Bing: Changes to Copyright Removal Process by @MattGSouthern appeared first on Search Engine Journal.
Google to Automatically Display Local Reviews in Your Native Language by @MattGSouthern  
Going forward, Google will automatically translate local reviews into your native language.The post Google to Automatically Display Local Reviews in Your Native Language by @MattGSouthern appeared first on Search Engine Journal.
Bing Shopping Campaigns Adds Search Term Reports at Product Level by @MattGSouthern  
Bing Ads is rolling out new features to Bing Shopping Campaigns designed to enhance feed management and optimization.The post Bing Shopping Campaigns Adds Search Term Reports at Product Level by @MattGSouthern appeared first on Search Engine Journal.
4 ways brands are losing store traffic — and how to use location marketing strategies to reverse course  
Many national franchise stores are failing to appear in Google Maps search results. Columnist Wesley Young's observations may help these brands improve their visibility. The post 4 ways brands are losing store traffic — and how to use location marketing strategies to reverse course appeared... Please visit Search Engine Land for the full article.
Half of Google's First Page Results are HTTPS, According to Moz by @MattGSouthern  
Moz reports the number of HTTPS results on Google's first page has risen from 30% to 50% over a period of 9 months.The post Half of Google's First Page Results are HTTPS, According to Moz by @MattGSouthern appeared first on Search Engine Journal.
Separate marketing technology fact from fiction at MarTech Conference in 2 weeks  
We’re two weeks away from the MarTech Conference in San Francisco, May 9-11 — the world’s largest independent marketing technology conference designed for senior-level marketers and technologists. I stress the the word independent because unlike most of the big marketing events these... Please visit Search Engine Land for the full article.
Importance of Customer Insights in Today's Marketing Strategies  
Customer insights should be part and parcel of any marketing strategy. However, when it comes to developing new services and products or marketing these products and services not many businesses really try to understand their consumers.
Know How to Be Successful With Digital Marketing  
Digital space is full of data and contents that are target oriented. Creating contents and sharing is now possible easily owing to the digital boom. The content marketing is important for readers to know about many things and thus the jobs for content creators are growing.
Five Qualities Ensuring Marketing Strategy Success  
Marketing is itself a strategy and so no marketing plan is completely fool proof. There are some qualities that must be met to be able to consider it effective and this will help in converting customers to make marketing successful.
Moz report: 50% of page one search results are HTTPS  
Based on the trend of sites switching to HTTPS and what is ranking in Google, we may see 70% of the page one results going to HTTPS by the end of 2017. The post Moz report: 50% of page one search results are HTTPS appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Be a mad scientist to be more successful in local SEO  
The debate rages on over the authoritative set of local ranking factors, but columnist Greg Gifford believes that local SEOs on both sides of the fence may be missing the point. The post Be a mad scientist to be more successful in local SEO appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
A Simple User Tool to SEO to Improve Rankings  
SEO, the Search Engine Optimization, is essential if you wish to get human traffic in large sect. initially, SEO appears to be a lot confusing, if you have very little knowledge about it. However, to have an SEO-friendly site, it is a must you give this task to the professionals, so that your business reaches the next top level.
New: LinkedIn Launches Matched Audiences by @MrDannyGoodwin  
LinkedIn Matched Audiences gives advertisers three new targeting tools: website retargeting, account targeting, and contact targeting.The post New: LinkedIn Launches Matched Audiences by @MrDannyGoodwin appeared first on Search Engine Journal.
Stay Ahead in Digital Marketing With These Tips  
Digital marketing is in various forms and you can keep learning about the networking and its apps continuously. The digital marketing is all about sites and apps. the digitized traditional media versions allows you to stay ahead in the business, but for that you have to get going with new inventions online and stay update.
Bing Shopping Campaigns get inventory feeds, search query reports at product level  
New updates are aimed at enabling timely feed uploads and informing title optimization. The post Bing Shopping Campaigns get inventory feeds, search query reports at product level appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
How to Beat Google's Mobile Page Speed Benchmarks by @bsmarketer  
Here's how to beat Google's industry mobile page speed benchmarks to gain more search visibility and revenue.The post How to Beat Google’s Mobile Page Speed Benchmarks by @bsmarketer appeared first on Search Engine Journal.
6 New Year's Resolutions for the Modern Day Marketer by @seocompanymiami  
The New Year is a great time to improve yourself both personally and professionally, break out of your comfort zone, experiment with new ideas, and take on new challenges. Here is a list of New Year's resolutions that could help you enhance your business in 2017.The post 6 New Year’s Resolutions for the Modern Day Marketer by @seocompanymiami appeared first on Search Engine Journal.
more>>     back