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Why Adopt Conversational Commerce?  
New methods of engaging consumers are launched frequently. Few are successful. Conversational commerce, however, has gained widespread adoption in a short period. Conversational commerce enables transactions via instant messaging tools, such ...
44% of SEOs Serve Many Different Industries [POLL] by @rinadianewrites  
Are you an SEO agency or consultant looking to serve a few more verticals to grow your business? Unsure how you'll be able to manage several clients in different industries? We polled the SEJ Twitter community.The post 44% of SEOs Serve Many Different Industries [POLL] by @rinadianewrites appeared first on Search Engine Journal.
Google Allo Chat App and Virtual Assistant Coming to Desktop by @MattGSouthern  
Google's messaging app Allo, along with its built-in virtual assistant, is coming to desktop.The post Google Allo Chat App and Virtual Assistant Coming to Desktop by @MattGSouthern appeared first on Search Engine Journal.
Google's iOS App Returning Accelerated Mobile Pages (AMPs) in Search Results by @MattGSouthern  
Google's flagship app for iOS can finally surface AMPs in search results.The post Google's iOS App Returning Accelerated Mobile Pages (AMPs) in Search Results by @MattGSouthern appeared first on Search Engine Journal.
Google's Accelerated Mobile Pages (AMP) Account for 7% of Traffic to US Publishers by @MattGSouthern  
Adobe Analytics reveals AMPs account for 7% of traffic to top US publishers. This data is accurate as of December 2016The post Google's Accelerated Mobile Pages (AMP) Account for 7% of Traffic to US Publishers by @MattGSouthern appeared first on Search Engine Journal.
Google Responds to Users Being Unexpectedly Signed Out of Their Accounts by @MattGSouthern  
Google has issued a public response to assure users their accounts have not been compromised.The post Google Responds to Users Being Unexpectedly Signed Out of Their Accounts by @MattGSouthern appeared first on Search Engine Journal.
Google's Eric Kuan on How to Secure Your Website by @rinadianewrites  
Eric Kuan, Webmaster Relations Specialist at Google, joined #SEJLive this week, giving advice on the steps to take to secure your website. Eric also shared online tools and resources to keep track of website security issues, and shed light on what the future holds for SEO.The post Google’s Eric Kuan on How to Secure Your Website by @rinadianewrites appeared first on Search Engine Journal.
Google Site Search to Shutter on April 1, 2017 — Here Are Some Alternatives by @MattGSouthern  
Google will cease sales of its Google Site Search product on April 1, 2017. Current customers will still be able to use it until their license expires.The post Google Site Search to Shutter on April 1, 2017 — Here Are Some Alternatives by @MattGSouthern appeared first on Search Engine Journal.
Ida Lewis Google Doodle marks 175th birthday of 'America's Bravest Woman'  
As Rhode Island's most famous lighthouse keeper, Lewis saved a number of lives from drowning, including the two soldiers that inspired the doodle. The post Ida Lewis Google Doodle marks 175th birthday of ‘America's Bravest Woman’ appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
SearchCap: AMP in search, search pictures and more  
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: AMP in search, search pictures and more appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
7 Reasons Customer Service Agents Lose Sales  
After eavesdropping recently on a conversation between two people in a restaurant, I realized I've been remiss in talking more about "front of house" tactics as it relates to converting ...
Should You Spend Money on Facebook Like Ads?  
There's a bit of controversy about Facebook Like Ads. Some people dismiss it as a vanity metric. In reality, it will help you build and engage your audience.
What Are The Best Practices in Creating Spanish Versions of Websites? [PODCAST] by @rinadianewrites  
In this pilot episode of Search Engine Nerds, Kelsey Jones is joined by Zeph Snapp to talk about best practices for creating Spanish versions of websites. Zeph and Kelsey discuss what you need to do before getting started, whether translating content is better than creating new content, and what to keep in mind when it comes to international SEO.The post What Are The Best Practices in Creating Spanish Versions of Websites? [PODCAST] by @rinadianewrites appeared first on Search Engine Journal.
9 Surefire Ways to Get Fired in SEO by @Visiture_search  
SEO is a difficult profession. Learn from past mistakes and common pitfalls SEO professionals have fallen into so you do not do the same.The post 9 Surefire Ways to Get Fired in SEO by @Visiture_search appeared first on Search Engine Journal.
Search in Pics: Google cigar box guitar, branded airplane head covers & a skateboard  
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google cigar box guitar: Source: Instagram Google Cloud umbrella: Source:... Please visit Search Engine Land for the full article.
Sweet Little Side Business Ideas  
Tired of running your business and essentially doing everything on your own? Making a decision of hiring an online expert can help you offload your daily tasks which allows you to focus on the things you love to do to bring value to the time you spend in your business. Don't hesitate to hire someone and grab this opportunity to make your business life easy.
Links to AMP content are showing up outside of search results  
With several popular distribution apps now linking to Accelerated Mobile Page (AMP) content, columnist Barb Palser notes that the format is taking root outside of Google search -- likely to provide an optimal experience for mobile users. The post Links to AMP content are showing up outside of... Please visit Search Engine Land for the full article.
All You Needed to Know About An ORM Company  
A solid online presence with a stellar reputation can greatly benefit businesses. Social media provides a powerful platform to market products and services, and build customer relations. Its influence, while hugely advantageous, also means businesses need to do more to ensure their brand image is maintained. Seeking the help of an ORM company can assure this. Whether it's a start-up or an established firm, every business can stand to gain from its services.
Internet Marketing Beginners  
When setting up an internet marketing business it is so important to have a plan of action to follow. This article takes you through the process from beginning to end. By following this internet marketing beginners guide no vital step will be overlooked; no stone left unturned. Internet marketing is basically a straight-forward business but you need to follow the well-trodden path if you wish to create a profitable future.
SEO How-to, Part 5: Keyword Research in Action  
Editor's note: This post continues our weekly primer in SEO, touching on all of the foundational aspects. In the end, you'll be able to practice SEO more confidently and converse ...
HTTPS Pages on Front Page of Google Could Reach 50% by June 2017 by @MattGSouthern  
HTTPs pages on the front page of Google search results could reach 50% by late May/early June 2017.The post HTTPS Pages on Front Page of Google Could Reach 50% by June 2017 by @MattGSouthern appeared first on Search Engine Journal.
Recurring Income Streams  
Most online entrepreneurs will look to have projects within their internet marketing business which generate recurring income. There are a number of very profitable ways to create such projects as you will read in this passive income guide. The basic premise of passive income, is that the marketer is paid many times for work done just once in setting up the project in the first place. Many of these ventures will run on automatic pilot. All the internet marketer has to do is count the money!
How to Make Information Architecture & SEO Work Together by @MrDannyGoodwin  
Here's what happens to your SEO efforts when your IA sucks, some common SEO IA mistakes, and helpful tips on how to make your IA and SEO work together.The post How to Make Information Architecture & SEO Work Together by @MrDannyGoodwin appeared first on Search Engine Journal.
New Google Cooking Cards Spotted in Google Now by @MattGSouthern  
New cards have been spotted in Google Now which display recipe suggestions based on search history and previously read articles.The post New Google Cooking Cards Spotted in Google Now by @MattGSouthern appeared first on Search Engine Journal.
Online Marketing Words  
As internet marketers, words are very much tools of our trade. We rarely meet our customers face to face so we rely on the written word to tell our story. Webpages may have attractive graphics but it is the words which will sell our products. Using the right words in the right place is crucial to the success of our copywriting and in our ability to communicate with our potential customers. We need to cultivate the best possible use of words within our internet marketing business.
Sell Licensed Products  
The selling of high quality products under licence is a particularly profitable part of any internet marketing business. This is very different from affiliate marketing where we promote existing products in exchange for a commission. When we buy a licence to sell products online we get to keep all the profits ourselves. This article discusses a way to optimise the potential of a licensed product to get the very best return for our investment.
New Google My Business Guidelines State Virtual Offices Not Allowed for Service-Area Businesses by @MattGSouthern  
According to new Google My Business (GMB) guidelines, it is not acceptable for a service-area business to use a virtual location.The post New Google My Business Guidelines State Virtual Offices Not Allowed for Service-Area Businesses by @MattGSouthern appeared first on Search Engine Journal.
4 Things That Need to Be in Your Digital Marketing Strategy  
Evolution of the internet has created the need for internet marketing for all business alike. This means a digital competition to reach your prospects and service customers who spend considerable amount of time on the internet.
The One Tip That Will Help Your Blog Posts Get 100x More Views by @seo_travel  
Too many people publish their content and cross their fingers hoping for thousands of shares that never come. The key stage that most people forget is intelligent promotion, and this post tells you exactly what you need to do before you hit publish to maximise your content's reach...The post The One Tip That Will Help Your Blog Posts Get 100x More Views by @seo_travel appeared first on Search Engine Journal.
Four US presidents in the KKK? Google's latest problem with featured answers  
Technically called a "featured snippet," Google lists four U.S. presidents as Klan members, even though there's no conclusive evidence any were. The post Four US presidents in the KKK? Google’s latest problem with featured answers appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Natural News was not banned from Google over fake news  
A Google webmaster violation is the reason this web site was penalized by Google, not because the site is controversial. The post Natural News was not banned from Google over fake news appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
3 Retail Pricing Strategies for Ecommerce  
Many online retail businesses use one of three popular strategies to set product prices: cost-based, competitor-based, and value-based. It can be a challenge to know how much to charge for a ...
Easiest Way To Advertise Online Business  
To become a successful business person we need to work harder, engaging more people and promote your desired business. When it comes to business, online marketing is one of the best way to use nowadays. But did you know that offline marketing can be helpful as well to your online Business?
A review of free PPC reporting solutions from Google  
Columnist Frederick Vallaeys tried out Data Studio to see where it shines and where it might fall short for search marketers. The post A review of free PPC reporting solutions from Google appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
What's the Difference Between Remarketing and Retargeting? by @ADiSilvestro  
Remarketing and retargeting are extremely similar, but there are slight differences that can make a difference if you're a small business. Learn more here.The post What's the Difference Between Remarketing and Retargeting? by @ADiSilvestro appeared first on Search Engine Journal.
SearchCap: Google penalty, the KKK & Gboard  
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google penalty, the KKK & Gboard appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Social Networking in the Workplace - How It Enhances Workplace Communication  
What is social media? What does it really mean. After a Google Search I found this; "If you are social, you like to be around people. A social butterfly is social or friendly with everyone, flitting from person to person, the way a butterfly might. The word social comes from the Latin socius meaning "friend." When you're being social, you're everyone's friend. In today's world of on-line marketing, has the word social been tainted by advertising and business recruiting?
How to Repurpose Your Content Like a Champion by @MrDannyGoodwin  
Tired of coming up with new content ideas? Just replicate your successes! Here's how to repurpose your most successful content like a champion.The post How to Repurpose Your Content Like a Champion by @MrDannyGoodwin appeared first on Search Engine Journal.
Digital Marketing on a Budget in 2017  
Find out where to allocate your $1,500 budget in order to grow your startup faster this year. And discover what business apps will help you reach your targets.
Google Releases Tool to Help Filter Out Hurtful Comments Online by @MattGSouthern  
Google has released a new API for publishers which uses machine learning to filter out hurtful comments online.The post Google Releases Tool to Help Filter Out Hurtful Comments Online by @MattGSouthern appeared first on Search Engine Journal.
Gboard adds new languages, voice typing, new emojis & doodles  
Google has upgraded their iOS keyboard extension to support voice dialing and 15 more languages. The post Gboard adds new languages, voice typing, new emojis & doodles appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
How Website Structure Affects SEO by @MaddyOsman  
Having an organized website structure is incredibly important for SEO. Without creating something that makes logical sense, your other SEO efforts may be for nothing.The post How Website Structure Affects SEO by @MaddyOsman appeared first on Search Engine Journal.
Exoplanet discovery Google doodle salutes the 7 Earth-like planets found by NASA  
Designed by doodler Nate Swinehart, the animated image is now posted on all Google homepages around the world. The post Exoplanet discovery Google doodle salutes the 7 Earth-like planets found by NASA appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Google Upgrades Gboard for iPhone with Voice Typing, New Emoji, and More by @MattGSouthern  
Gboard, Google's alternative mobile keyboard, has been updated on iPhone with support for voice typing, new emoji, and new languages.The post Google Upgrades Gboard for iPhone with Voice Typing, New Emoji, and More by @MattGSouthern appeared first on Search Engine Journal.
Malie Ohye Bids Farewell to Google by @MattGSouthern  
Maile Ohye, former Developer Programs Tech Lead at Google, and repeat guest at SEJ Summit, has bid farewell to the search giant.The post Malie Ohye Bids Farewell to Google by @MattGSouthern appeared first on Search Engine Journal.
How to Avoid SEO Disaster from a Replatform  
Redesigning your ecommerce site or changing platforms is nerve racking. It’s easy to miss an important step and lose valuable organic search traffic and revenue. I have assisted many ecommerce sites ...
All new! B2B Marketing Automation Platforms Marketer's Guide updated for 2017  
The latest edition of MarTech Today’s “B2B Marketing Automation Platforms: A Marketer’s Guide” examines the market for B2B marketing automation software platforms and the considerations involved in implementing this software into your business. This 44-page report is your... Please visit Search Engine Land for the full article.
6 Tips to Get You Started Building Your List  
After much research, the Direct Marketing Association found that the smartest email marketing plans bring in $43 for each $1 spent. If you are just getting started with email list building, take note of these statistic, and use them as motivation. Here are 6 tips to help you create your own smart email marketing plan.
Maile Ohye has left Google  
The latest Google employee departure is Maile Ohye, someone the SEO community has grown to love over the years. The post Maile Ohye has left Google appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
7 ways small retailers can compete with retail giants using Google Shopping  
Think you're too small to benefit from Google Shopping campaigns? Think again! Columnist Andreas Reiffen has some advice for smaller retailers looking to improve their Product Listing Ads. The post 7 ways small retailers can compete with retail giants using Google Shopping appeared first on Search... Please visit Search Engine Land for the full article.
5 Things That Will Help Your Content Go Viral by @MrDannyGoodwin  
Planning for virality is nearly impossible, but there are five tactics you can use that will help your content go viral, as seen in these examples.The post 5 Things That Will Help Your Content Go Viral by @MrDannyGoodwin appeared first on Search Engine Journal.
Official: Google's green outlined "Ad" label replacing solid green version  
The new label for search text ads is now rolling out globally. The post Official: Google’s green outlined “Ad” label replacing solid green version appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
How To Generate Profit With Reused Content  
Have you ever wondered that your old content can be reused and it can be more productive than before? Do you want to take an action, but afraid of missing something? Learn this easiest way on how to generate profit with reused content.
Did They Tell You That The Money Is In The List?  
When you start an online business, it won't be long before you come across the term 'the money is in the list'. But what does it really mean?
Simple Internet Marketing Strategies Offering Successful Results  
Attention to currency in this world is increasing. It also means that you are up facing well-funded larger companies and competing a multitude of distractions and social media for the prospects. Of course, this does not mean you have to spend tons of money on marketing efforts or have to be dramatic to appear outstanding in this crowd.
Creative Internet Marketing Ideas  
Creativity in various forms plays a significant role in internet marketing. The visual arts make a contribution in the form of photographs, graphics and other artwork. Creative writing is at the heart of our copy in articles, sales letters and web content. The use of promotional videos requires yet another set of creative skills. There is much more to online marketing than just exchanging products for money.
SearchCap: AdWords ad label, Google site search & local guidelines  
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: AdWords ad label, Google site search & local guidelines appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Why Now Is The Best Time To Make Money Online  
The digital era is coming, and it symbolizes the end of the brick and mortar era. Now it is easy to purchase something with just a few clicks. The internet is more convenient than it had ever been before.
Announcing Search Engine Nerds, a Rebranded Search Podcast  
We look forward to learning more with you as we continue our podcasting journey with Search Engine Nerds!The post Announcing Search Engine Nerds, a Rebranded Search Podcast appeared first on Search Engine Journal.
How Much Do Marketing Consultants & Agencies Charge? [DATA] by @rinadianewrites  
Are you looking to hire a marketing agency or consultant but unsure what your budget should be? Are you a marketing agency or consultant thinking about raising your rates to be more at par with the rest of the industry? We've got pricing insights for you based on the results of a digital marketing industry pricing survey.The post How Much Do Marketing Consultants & Agencies Charge? [DATA] by @rinadianewrites appeared first on Search Engine Journal.
Has machine learning created a new model for SEO ranking?  
When Google introduced RankBrain into its ranking algorithm, many wondered how that might impact SEO. Columnist Larry Kim theorizes that it has placed greater importance on user signals. The post Has machine learning created a new model for SEO ranking? appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Why UX is pivotal to the future of SEO  
As search engine algorithms become more sophisticated, many believe user signals will play a greater role in search rankings. Columnist David Freeman explains what this means for forward-looking SEO professionals. The post Why UX is pivotal to the future of SEO appeared first on Search Engine... Please visit Search Engine Land for the full article.
Updated Google My Business guidelines disallow virtual offices as service-area businesses  
Recently updated Google guidelines clarify how virtual offices are handled for Google My Business listings. The post Updated Google My Business guidelines disallow virtual offices as service-area businesses appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Starting a Business to Change Your Life  
Have you dreamed about starting a business to change your life and getting rid of the things that you didn't want? Most of the people want to start a business, whether online or offline, but their lack of ideas or even afraid of doing it.
Generic online box shifters are doomed  
2017 is going to be a difficult year. Smaller ecommerce and brick-and-mortar retailers will be squeezed out by the bigger players. Amazon will continue its push to stock the most ...
[Reminder] Upcoming webinar — Tips for better brand/agency creative collaboration  
We all know the creative process is challenging. Its non-linear nature often causes frustration, delays, unplanned expenses and burned-out creative teams. Join brand expert Lesya Lysyj and Hightail's Chief Operating Officer Mike Trigg as they explore the hidden costs of a broken creative process... Please visit Search Engine Land for the full article.
Hyperlocal marketing will soar in 2017: 5 tips to stay on top  
As mobile continues to grow, consumers are conducting more searches with hyperlocal intent -- and Google is refining its results in response to this trend. Columnist Jim Yu explains how local businesses can optimize for this hyperlocal reality. The post Hyperlocal marketing will soar in 2017: 5... Please visit Search Engine Land for the full article.
How Online Reputation Management Is A Solid Internet Marketing Strategy  
One of the tools is reputation management in which a brand's online image is boosted by countering negativity with positivity. Reputation management is now important because the surge of negativity on the internet has grown in intensity and no businesses are immune to it.
SE Ranking: An SEO's 'Swiss Army Knife' (Social Media, Research, and More) by @sejournal  
Stay on top of your SEO game, SE Ranking will help you dominate your niche no matter how competitive your industry is. It is cost-effective, convenient and has a lot of useful features right on one platform. Try it free and test it all on your own!The post SE Ranking: An SEO's 'Swiss Army Knife' (Social Media, Research, and More) by @sejournal appeared first on Search Engine Journal.
Your Essential Guide to Internal Content Linking by @JuliaEMcCoy  
Know the rules on internal content linking and boost your site in SEO with relevant page-to-page link building, in this current guide by Julia McCoy.The post Your Essential Guide to Internal Content Linking by @JuliaEMcCoy appeared first on Search Engine Journal.
Will my organic rankings suffer if I don't have a blog?  
A blog can be a major investment, but the SEO benefits can make it worth the effort. Columnist Stephanie LeVonne makes the case for why blogging works to improve search visibility. The post Will my organic rankings suffer if I don’t have a blog? appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Time is running out to score the deepest discounts to MarTech San Francisco  
MarTech rates increase at the end of this week. Register now and save $400 off on-site rates. See below for details on all you get at this year's event!   The post Time is running out to score the deepest discounts to MarTech San Francisco appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Google Reduces Star Rating Threshold: Why Businesses Should Take Notice by @AdamHeitzman  
Google recently reduced its threshold to show star ratings for businesses and owners should take notice.The post Google Reduces Star Rating Threshold: Why Businesses Should Take Notice by @AdamHeitzman appeared first on Search Engine Journal.
SearchCap: Local SEO, traffic declines & AdWords competition  
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Local SEO, traffic declines & AdWords competition appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
4 Ways to Earn Money Online This 2017 - Result Guaranteed!  
2017 is definitely the year to get on your own feet and start earning more money. The Internet can provide you with endless opportunities as far as earning money are concerned. This year, you can expect thousands of new products and business opportunities to enter the market, thus people will constantly look for solutions to whatever problems that may come up.
13 New Social Media Tools for 2017  
Social media platforms and tools change quickly. Here is a list of new social media tools to try in 2017. There are tools to generate and curate content, launch and ...
Keeping an eye (or three) on your AdWords competitors  
Columnist Daniel Gilbert of Brainlabs unleashes another AdWords script -- this time helping you keep track of what your competitors are up to. The post Keeping an eye (or three) on your AdWords competitors appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Google and Bing to Demote Pirate Websites in UK Search Results by @MattGSouthern  
Google and Bing have come to a voluntary agreement with the UK government to demote websites in UK search results which provide links to download copyright infringing content.The post Google and Bing to Demote Pirate Websites in UK Search Results by @MattGSouthern appeared first on Search Engine Journal.
What Precisely Is Internet Marketing?  
If you are wondering how to start an online marketing business there are certain important issues you need to look at first. An internet marketing business, as the name clearly suggests, is about marketing products and services using the internet rather than conventional business methods. This means that, for most people, there are new skills to learn and there is new knowledge to acquire. To be successful will require patience and perseverance and don't expect immediate success, - because that
Google to sunset Google Site Search product, recommends ad-supported Custom Search Engine  
Google is telling their Site Search customers they have to find a new internal search engine service. The post Google to sunset Google Site Search product, recommends ad-supported Custom Search Engine appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
What's Best For You? Affiliate Marketer Or Product Creator?  
There are pros and cons to creating your own product and selling products via the affiliate marketing business model. What's best for you?
Affiliate Marketing: How to Capitalize on The Growing Digital Economy  
In today's world, as long as you have an internet connection and a laptop or smart device, you can build an online business around your interests and earn income from anywhere in the world. The recent phenomenon called affiliate marketing offers the potential for anyone to become an online success. There now exist digital business platforms that will give you the training and technical support you need to learn the ins and outs of internet marketing while using their proven sales funnels to star
YouTube Is Killing an Ad Format Everyone Hates by @MrDannyGoodwin  
Unskippable 30-second video ads will fade to black for good on YouTube in 2018. YouTube has officially announced the end of this hated format.The post YouTube Is Killing an Ad Format Everyone Hates by @MrDannyGoodwin appeared first on Search Engine Journal.
SearchCap: Google & Bing pirate agreement, local SEO & PPC tips  
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google & Bing pirate agreement, local SEO & PPC tips appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
How to Be Successful on Social Media with Content Curation by @@jess12davis  
In today's content-busy world, curation can come as a huge time-saver. However, few people actually see any results from curating content, because they do it differently than everyone else. This post focuses on how you can excel at curating content for your social media pages.The post How to Be Successful on Social Media with Content Curation by @@jess12davis appeared first on Search Engine Journal.
Strong Online Presence Made Possible in 5 Ways  
In this digital world, building strong online presence is very crucial for every business- whether big or small. If you are a business owner, you should be aware that everything around you is constantly evolving.
52% Spend Over $250 Each Month on Digital Marketing Tools [POLL] by @rinadianewrites  
Thinking of investing on digital marketing tools or software to up your game? Unsure how much your monthly spend should be? Want to know which tools are worth spending on? We polled the SEJ Twitter community to get insights on their approximate monthly spend for digital marketing tools and the #SEJSurveySays results are in.The post 52% Spend Over $250 Each Month on Digital Marketing Tools [POLL] by @rinadianewrites appeared first on Search Engine Journal.
What Are Chatbots and How Do They Work?  
Messaging chatbots may help businesses improve customer service, sell more, and earn more profit, thanks to a familiar interface and increasing customer interest. Consumers — your potential customers — use these ...
6 business types that reap the most reward from local SEO  
Does your business serve a local market? Columnist Pratik Dholakiya shares tips for six business types that can really benefit from local search engine optimization. The post 6 business types that reap the most reward from local SEO appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Google says no algorithm changes in new deal to demote pirated content in UK search results  
Google and Microsoft Bing agree to reduce pirated content from their search results in an agreement named the Voluntary Code of Practice. The post Google says no algorithm changes in new deal to demote pirated content in UK search results appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Dos and don'ts of PPC advertising for universities  
For those in the higher education vertical, columnist Pauline Jakober provides tips for making the most of your paid search campaigns. The post Dos and don'ts of PPC advertising for universities appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
5 Types of Content to Help You Connect With Your Readers  
Fostering a personal relationship with your online connections is the best way to reach your target audience. Building email lists is a 'must' for all online businesses. One-on-one communications go a long way towards enjoying successful marketing objectives. And giving your followers what they want is the best way to keep them coming back for more.
14 List Building Freebie Ideas  
Everyone loves a free gift, especially when it has obvious, true value. However, when it comes to coming up with the perfect list building freebie, you can sometimes come up dry. Here are 14 list building, free gift ideas that will catch your readers' interest.
6 New Year's Resolutions for the Modern Day Marketer by @seocompanymiami  
The New Year is a great time to improve yourself both personally and professionally, break out of your comfort zone, experiment with new ideas, and take on new challenges. Here is a list of New Year's resolutions that could help you enhance your business in 2017.The post 6 New Year’s Resolutions for the Modern Day Marketer by @seocompanymiami appeared first on Search Engine Journal.
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