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Accelerated Mobile Pages (AMP) conquer the competition for shoe retailer  

Accelerated Mobile Pages aren't just for publishers! Contributor Damian Rollison presents an a case study showing improved performance for local pages after implementing AMP. The post Accelerated Mobile Pages (AMP) conquer the competition for shoe retailer appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-19 20:28:51
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Google AdWords to roll out 'parallel tracking' to speed up mobile landing page delivery  

Third-party tracking platforms will need to make changes to accommodate the new tracking method. The post Google AdWords to roll out ‘parallel tracking’ to speed up mobile landing page delivery appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-19 20:21:51
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SearchCap: Bing Ads new overview, Pinterest search ads & RIP Link Moses  

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Ads new overview, Pinterest search ads & RIP Link Moses appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-19 20:00:38
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The Top Reasons Why SEO Professionals Attend a Conference [POLL] by @A_Ninofranco  

What are SEO professionals' main motivation when choosing to attend an SEO conference? Learn the response of SEJ's Twitter community.The post The Top Reasons Why SEO Professionals Attend a Conference [POLL] by @A_Ninofranco appeared first on Search Engine Journal.

2017-10-19 19:00:37
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Salesforce's Einstein boosts search in its Commerce Cloud  

The new features make it easier for online retailers to tailor site search to their visitors. The post Salesforce's Einstein boosts search in its Commerce Cloud appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-19 16:18:22
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5 Ways To Get More Customers To Like Your Business  

Your customers will buy from you because they have come to know you, they like your products or services and they trust you as a business. Here are 5 strategies you can use to get more customers to like your business.

2017-10-19 15:33:26
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S. Chandrasekhar Google doodle honors astrophysicist who won a Nobel Prize for his study of the stars  

Chandrasekhar's work led to The Chandrasekhar Limit, explaining how a star's mass will result in a "white dwarf" star, a black hole or a supernova. The post S. Chandrasekhar Google doodle honors astrophysicist who won a Nobel Prize for his study of the stars appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-19 15:20:55
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New campaigns Overview tab rolling out in Bing Ads accounts  

Offering a high-level, customizable view of advertiser accounts The post New campaigns Overview tab rolling out in Bing Ads accounts appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-19 14:35:16
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Getting the most out of Google's new sitelinks  

Google updated the look of ad extensions back in August. Columnist and Googler Matt Lawson runs down how you can take full advantage of that refreshed look. The post Getting the most out of Google's new sitelinks appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-19 14:32:23
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Pinterest opens search ads to self-serve advertisers, adds 'autotargeting' option  

In addition to making search ads available to all advertisers, Pinterest is adding an option to automatically target related pins. The post Pinterest opens search ads to self-serve advertisers, adds 'autotargeting' option appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-19 13:00:54
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In Memoriam: Link Building Pioneer Eric Ward Has Died by @MrDannyGoodwin  

The search industry remembers pioneer Eric Ward, who was known for being THE expert in all things link building.The post In Memoriam: Link Building Pioneer Eric Ward Has Died by @MrDannyGoodwin appeared first on Search Engine Journal.

2017-10-19 03:17:52
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Search community mourns loss of veteran link builder Eric Ward  

Eric Ward, also known as “Link Moses,” passed away on Monday, October 16, 2017. He was 58 years young. Eric was the first person in the industry that I met who identified himself as a ‘link builder’ and he gave the first comprehensive presentation I ever saw on the topic... Please visit Search Engine Land for the full article.

2017-10-19 02:00:33
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SearchCap: Penalty guide, Google Tag Manager scrolls & faster images  

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Penalty guide, Google Tag Manager scrolls & faster images appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-18 20:32:57
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Our 'Ultimate Guide to Google Penalties' launches today  

Google penalty notifications - and how to respond to them - continue to be confounding issues for SEOs. Our new guide provides answers and guidance. The post Our ‘Ultimate Guide to Google Penalties’ launches today appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-18 20:30:36
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AdWords adds 'Days to Conversion' segmentation for sales cycle insights  

Advertisers can see how long it takes users to convert after clicking on an ad. The post AdWords adds ‘Days to Conversion’ segmentation for sales cycle insights appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-18 20:24:08
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Google AdWords 'Days to Conversion' Shows How Long it Will Take an Ad to Convert by @MattGSouthern  

A new report in Google AdWords shows how long it will take users to convert after clicking on an ad.The post Google AdWords 'Days to Conversion' Shows How Long it Will Take an Ad to Convert by @MattGSouthern appeared first on Search Engine Journal.

2017-10-18 20:22:58
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From big to small: 5 free image compression tools reviewed  

Want to improve your page load times? Image optimization is a great place to start! Columnist Tom Demers reviews five free image compression tools and notes their impact on page speed. The post From big to small: 5 free image compression tools reviewed appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-18 19:48:55
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SMX East is next week! Will we see you in NYC?  

Next week in New York City, search marketers from across the world will gather for SMX East 2017 — three days of actionable tactics, mind-expanding education and awesome, valuable networking events. We really hope to see you there! If you haven’t already booked your ticket,... Please visit Search Engine Land for the full article.

2017-10-18 19:32:54
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Twitter Introduces New Video Ad Unit for Increasing Website Visits by @MattGSouthern  

Twitter has introduced Video Website Cards, which allow advertisers to use videos to drive traffic back to their website.The post Twitter Introduces New Video Ad Unit for Increasing Website Visits by @MattGSouthern appeared first on Search Engine Journal.

2017-10-18 19:14:46
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Google Tag Manager now has a native scroll depth tracking plugin  

The new feature lets site owners track vertical and horizontal scrolling on their website pages. The post Google Tag Manager now has a native scroll depth tracking plugin appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-18 19:13:51
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Google Maps Now Lets Users Explore Planets and Moons by @MattGSouthern  

Google Maps is branching out into the solar system with an update that lets users explore planets and moons.The post Google Maps Now Lets Users Explore Planets and Moons by @MattGSouthern appeared first on Search Engine Journal.

2017-10-18 15:42:45
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New Google Maps Feature Upsets Users, Gets Removed Within 24 Hours by @MattGSouthern  

Google introduced a new feature to Google Maps this week, only to remove it within 24 hours following user complaints.The post New Google Maps Feature Upsets Users, Gets Removed Within 24 Hours by @MattGSouthern appeared first on Search Engine Journal.

2017-10-18 14:36:55
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How blockchain will impact search marketing  

Maybe you've heard of blockchain, but why should you care? Contributor Tony Edward describes the dramatic impact the technology could have on digital marketing and advertising. The post How blockchain will impact search marketing appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-18 14:18:13
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5 Disasters in Checkout that Destroy Conversion Rates by @shane_barker  

These drastic checkout mistakes can destroy your conversion rate. Here are ideas for how to tackle each of these issues.The post 5 Disasters in Checkout that Destroy Conversion Rates by @shane_barker appeared first on Search Engine Journal.

2017-10-18 14:00:17
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How to Identify High-Quality Guest Blogging Opportunities by @MaddyOsman  

Make your efforts count by identifying high-quality guest blogging opportunities using these qualitative tips and quantitative metrics.The post How to Identify High-Quality Guest Blogging Opportunities by @MaddyOsman appeared first on Search Engine Journal.

2017-10-18 13:00:43
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7 Reasons Why Your Broken Link Building Campaign Isn't Working by @_kevinrowe  

Here are seven possible reasons why your link building campaign isn't working and what you can do about it.The post 7 Reasons Why Your Broken Link Building Campaign Isn’t Working by @_kevinrowe appeared first on Search Engine Journal.

2017-10-18 12:00:50
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Tips To Start A Social Media Influencer  

Becoming an Influencer sounds pleasant. Publishing on social media is one of those great ways to share your expertise, developing your influencer status, and at the same time, earning huge sums of money.

2017-10-18 08:40:29
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SearchCap: Bing ads account linking, scary SEO & duplicate content  

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing ads account linking, scary SEO & duplicate content appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-17 20:00:35
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Google AMP and call attribution — 5 things you need to know  

AMP stands for Accelerated Mobile Pages, Google’s open source initiative to improve web page speed and performance for mobile users. But that speed comes at a cost for digital marketers. AMP eliminates scripts — including the scripts that help you track mobile calls. On October 19, join... Please visit Search Engine Land for the full article.

2017-10-17 18:58:11
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The holidays arrived early for local marketers  

The holiday season has arrived early for locally focused marketers. Consider the developments that have occurred just in the past week: Google My Business API added new features, including the ability to manage your Google Posts. Facebook announced a number of tools and partnerships supporting... Please visit Search Engine Land for the full article.

2017-10-17 18:40:08
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Facebook Introduces Stories for Pages, Will Anyone Care? by @MattGSouthern  

Facebook is making 'Stories' available to all pages in a push to increase usage of the feature.The post Facebook Introduces Stories for Pages, Will Anyone Care? by @MattGSouthern appeared first on Search Engine Journal.

2017-10-17 18:38:09
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Ignoring these 6 SEO strategies could come back to haunt you  

Sure, they're scary, but sometimes it's worth putting on a brave front. Contributor Sherry Bonelli demystifies techniques that can yield sweet treats. The post Ignoring these 6 SEO strategies could come back to haunt you appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-17 15:25:54
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Dealing with duplicate content  

Of all of the possible SEO problems to tackle, columnist Ryan Shelley says duplicate content is one of the easiest. Learn why, and get the scoop on what you need to do. The post Dealing with duplicate content appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-17 14:27:59
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Selena Quintanilla Google doodle celebrates Mexican-American musician & beacon for Latinx community  

Selena was the first female, and youngest, Tejano artist to win a Grammy. The post Selena Quintanilla Google doodle celebrates Mexican-American musician & beacon for Latinx community appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-17 14:13:16
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You Need This 2018 Marketing Calendar & Free Template! by @annaleacrowe  

Looking to plan ahead and get started on next year's marketing strategy? This marketing calendar and free template will help!The post You Need This 2018 Marketing Calendar & Free Template! by @annaleacrowe appeared first on Search Engine Journal.

2017-10-17 14:00:13
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Bing Ads launches Multi-Linking for multiple-account management  

Users can now link and unlink accounts within the platform more easily. The post Bing Ads launches Multi-Linking for multiple-account management appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-17 13:38:35
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5 Advanced Ways to Increase Your AdWords CTR by @DustyVegas  

Give your click-through rates a boost. Use these five advanced tactics for more clicks, traffic - and greater PPC results.The post 5 Advanced Ways to Increase Your AdWords CTR by @DustyVegas appeared first on Search Engine Journal.

2017-10-17 13:00:52
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Hiring Freelance Content Marketers: How to Find the Perfect Fit by   

Hire a freelance content marketer who will be the best fit for your organization. Here some qualities to look for.The post Hiring Freelance Content Marketers: How to Find the Perfect Fit by @appeared first on Search Engine Journal.

2017-10-17 12:00:45
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How to Optimize for Landing Page Success by @rankranger  

Monitoring and optimizing landing pages is one of the cornerstones of SEO success. Discover the six steps needed to succeed.The post How to Optimize for Landing Page Success by @rankranger appeared first on Search Engine Journal.

2017-10-17 11:00:59
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LinkedIn is Testing Autoplaying Video Ads on Mobile by @MattGSouthern  

Get ready to start seeing autoplaying video ads in your LinkedIn feed on mobile.The post LinkedIn is Testing Autoplaying Video Ads on Mobile by @MattGSouthern appeared first on Search Engine Journal.

2017-10-16 21:04:16
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SearchCap: Facebook food ordering, Google Posts automation & machine learning  

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Facebook food ordering, Google Posts automation & machine learning appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-16 20:00:48
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How machine learning levels the SERP playing field  

Contributor Kristopher Jones explains how SEOs should be changing their practices to keep up with trends in the way Google evaluates web pages. The post How machine learning levels the SERP playing field appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-16 16:01:43
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Facebook Native Videos Receive 530% More Comments [STUDY] by @MattGSouthern  

A study published by Quintly shows that videos uploaded to Facebook receive 530% more comments than videos from other sources.The post Facebook Native Videos Receive 530% More Comments [STUDY] by @MattGSouthern appeared first on Search Engine Journal.

2017-10-16 15:56:44
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3 Quick SEO Wins Lurking Inside Google Analytics by @bsmarketer  

Use Google Analytics data to help drive more people to your site, get them to stick around longer, and convert.The post 3 Quick SEO Wins Lurking Inside Google Analytics by @bsmarketer appeared first on Search Engine Journal.

2017-10-16 14:00:44
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Google Posts can now be automated with new API support  

Google My Business API version 4.0 adds new features, including the ability to manage your Google Posts. The post Google Posts can now be automated with new API support appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-16 13:09:36
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How to Get New Clients at Every Stage of Your Business by @dohertyjf  

Whether you're expanding your core offerings as a solo consultant or an agency, here's how to consistently get new clients.The post How to Get New Clients at Every Stage of Your Business by @dohertyjf appeared first on Search Engine Journal.

2017-10-16 13:00:19
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Facebook officially rolls out food ordering as part of longer-term commerce evolution  

Facebook has been building a range of commerce tools and capabilities, many of which are directed at local and offline transactions. The post Facebook officially rolls out food ordering as part of longer-term commerce evolution appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-16 12:45:48
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Why Bloggers Aren't Replying to Your Outreach Email [NEW DATA] by @every1pr  

These are the top reasons why bloggers and influencers may be ignoring your outreach emails.The post Why Bloggers Aren’t Replying to Your Outreach Email [NEW DATA] by @every1pr appeared first on Search Engine Journal.

2017-10-16 12:00:45
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How To Build Your Knowledge In Digital Marketing With Online Courses, Easy Steps To Follow  

Finally I found a way to convert my knowledge in traditional marketing into digital marketing skills. You will be surprised if you know how easy and fun it is. I want to take you through my personal experience, it won't be long, don't worry.

2017-10-16 11:17:22
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13 Presentation Tools That Will Keep Your Audience Engaged by @ADiSilvestro  

Creating an engaging presentation can be tough if you aren't using any tools to help. Learn how to get started and find success here.The post 13 Presentation Tools That Will Keep Your Audience Engaged by @ADiSilvestro appeared first on Search Engine Journal.

2017-10-15 15:05:08
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Snapchat's New Context Cards Make Snaps Searchable by @MattGSouthern  

Next time you're curious about what you see in a Snap, new context cards from Snapchat will have the answer.The post Snapchat's New Context Cards Make Snaps Searchable by @MattGSouthern appeared first on Search Engine Journal.

2017-10-13 22:08:21
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SearchCap: Target partners with Google, Capture leads with calls & 50M Local Guides  

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Target partners with Google, Capture leads with calls & 50M Local Guides appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-13 21:00:01
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How to capture urgent leads with call-only ad extensions  

Say more with your call-only ad copy! Columnist Allen Finn discusses how you can leverage callout extensions to earn more calls from prospects in a pinch. The post How to capture urgent leads with call-only ad extensions appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-13 17:17:34
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156 

Google's YouTube Ads Upgraded With Location Extensions and Store Visits Measurement by @MattGSouthern  

Google AdWords has upgraded YouTube ads with location extensions and the ability to measure in-store visits.The post Google's YouTube Ads Upgraded With Location Extensions and Store Visits Measurement by @MattGSouthern appeared first on Search Engine Journal.

2017-10-13 17:14:28
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155 

The nitty-gritty paid search account health check: Part 1  

Whether you're taking on a new account or reviewing one you've already been managing, columnist Amy Bishop's tips will help you uncover optimization opportunities. The post The nitty-gritty paid search account health check: Part 1 appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-13 16:25:40
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183 

Oculus looks to improve VR app discovery with content-based search  

Oculus will roll out content-based app search for Gear VR and options for developers to promote app events, announcements. The post Oculus looks to improve VR app discovery with content-based search appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-13 14:00:46
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Google now has 50M Local Guides adding content to Google Maps and Search  

The number of Guides has grown by 10x in just one year. The post Google now has 50M Local Guides adding content to Google Maps and Search appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-13 13:38:07
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Target expands voice-commerce relationship with Google to battle Amazon  

Retailer joins Walmart in climbing aboard the Google Express. The post Target expands voice-commerce relationship with Google to battle Amazon appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-13 13:18:28
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Desktop Isn't Dead: Why Not Everything in SEO Is Mobile-First by @clarkboyd  

'Mobile-first' is the defining slogan of this era, and with good reason. But SEOs should investigate further before prioritizing mobile over desktop.The post Desktop Isn’t Dead: Why Not Everything in SEO Is Mobile-First by @clarkboyd appeared first on Search Engine Journal.

2017-10-13 13:00:11
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How to Improve Page Speed for More Traffic & Conversions by @jeremyknauff  

Follow these tips to optimize your page speed and boost your traffic and conversions.The post How to Improve Page Speed for More Traffic & Conversions by @jeremyknauff appeared first on Search Engine Journal.

2017-10-13 12:00:09
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3 Tips to Boost Your Web Presence  

If you have got a website (and these days, who don't have?) then you will probably have stumbled across any number of unforeseen obstacles.

2017-10-13 08:39:03
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SearchCap: 'Yext for Food', Google quality score & Local Ads  

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: ‘Yext for Food’, Google quality score & Local Ads appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-12 21:24:34
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Yext begins to verticalize local business listings syndication with 'Yext for Food'  

Moves seek to provide enhanced data with more vertically specific attributes to various consumer search and discovery points. The post Yext begins to verticalize local business listings syndication with ‘Yext for Food’ appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-12 18:38:21
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Google's New AdWords Experience is Now Available to All Advertisers by @MattGSouthern  

The new AdWords experience promises to be faster, more intuitive, with a renewed focus on achieving business goals.The post Google's New AdWords Experience is Now Available to All Advertisers by @MattGSouthern appeared first on Search Engine Journal.

2017-10-12 18:01:48
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Markets with home service ads: Service-area businesses are coming back to the local results  

There's good news and there's bad news in the local service-area business space. Contributor Joy Hawkins brings us up to date. The post Markets with home service ads: Service-area businesses are coming back to the local results appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-12 17:22:54
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Fake News & Facebook Ads: It's Shockingly Cheap to Influence Elections [DATA] by @LarryKim  

This data proves that it only takes $50 and an hour of work to promote fake news using Facebook Ads.The post Fake News & Facebook Ads: It’s Shockingly Cheap to Influence Elections [DATA] by @LarryKim appeared first on Search Engine Journal.

2017-10-12 17:00:52
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Quality score in 2017: Should you care?  

Contributor Jacob Baadsgaard dispels the notion that a great quality score automatically leads to great conversion rates and suggests how to best prioritize your optimization efforts. The post Quality score in 2017: Should you care? appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-12 16:48:08
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Google Opinion Rewards Comes to iOS: Get Paid for Taking Surveys by @MattGSouthern  

Google is bringing Opinion Rewards to iOS, which is a program that pays users to take surveys from companies.The post Google Opinion Rewards Comes to iOS: Get Paid for Taking Surveys by @MattGSouthern appeared first on Search Engine Journal.

2017-10-12 16:01:00
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Google locally focused ads poised to play important holiday season role for brick-and-mortar brands  

If 2016 trends are any indication, search ads aimed at driving offline traffic are likely to have a big impact this year. Contributor Andy Taylor explains how to take advantage of the opportunities. The post Google locally focused ads poised to play important holiday season role for... Please visit Search Engine Land for the full article.

2017-10-12 14:39:56
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13 Reasons Why PPC Brand Bidding Is a No-Brainer by @GrpTwentySeven  

Bidding on brand should be a no-brainer. Here are 13 reasons to include it in your paid search strategies.The post 13 Reasons Why PPC Brand Bidding Is a No-Brainer by @GrpTwentySeven appeared first on Search Engine Journal.

2017-10-12 14:00:41
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How to Completely Optimize Your Google My Business Listing by @searchmastergen  

Learn how to optimize your Google My Business listing to boost your local SEO strategy.The post How to Completely Optimize Your Google My Business Listing by @searchmastergen appeared first on Search Engine Journal.

2017-10-12 13:00:52
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The Top 11 Benefits of Guest Blogging by @infobrandz  

Find out why guest blogging is a great way to spread your brand's message and grow your personal brand.The post The Top 11 Benefits of Guest Blogging by @infobrandz appeared first on Search Engine Journal.

2017-10-12 12:00:42
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18 

How to Educate Your SEO Clients & Set Expectations [PODCAST]  

Forensic SEO consultant and industry veteran Alan Bleiweiss talks about the importance of educating and setting expectations with SEO clients.The post How to Educate Your SEO Clients & Set Expectations [PODCAST] appeared first on Search Engine Journal.

2017-10-12 11:00:59
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Digital Marketing Tips To Make A Small Business Startup A Big Venture  

Digital marketing is important for every business and it is a most effective method to promote the brand. If you are a startup then it is very important for you to promote your business so, that people get to know about the products and services you are offering them.

2017-10-12 08:21:49
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SearchCap: Google AdWords interface, Google Home listens & Apple Search Ads expands  

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google AdWords interface, Google Home listens & Apple Search Ads expands appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-11 20:00:02
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18 

AdWords rolls out new interface to all advertisers  

The new experience touts speed, upgraded visuals, more management tools. The post AdWords rolls out new interface to all advertisers appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-11 19:21:46
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AMP up your call conversions: 5 things you need to know  

In Google's world, site speed matters. And the search giant is pushing hard on AMP, its open source initiative to improve web page speed and performance for mobile users. But that speed comes at a cost for digital marketers. AMP eliminates scripts — including the scripts that help you track... Please visit Search Engine Land for the full article.

2017-10-11 19:05:55
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36 

Echo and Home will probably have to tell you they're always listening — in Europe  

As smart speakers proliferate around the world, some governments will require strong privacy disclosures and consent to recording. The post Echo and Home will probably have to tell you they’re always listening — in Europe appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-11 14:44:51
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'High-quality content' tips from Google's own style guides  

To meet Google's standards for content that deserves a high rank, contributor Brian Ussery suggests following the guidelines the search giant has set for its internal content creators. The post ‘High-quality content’ tips from Google’s own style guides appeared first on Search... Please visit Search Engine Land for the full article.

2017-10-11 14:34:10
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43 

9 Types of Content That Will Always Fail by @KatyKatzTX  

Keep your readers interested and engaged. Here's what's causing people to skim, ignore, click away, or even bounce from your content.The post 9 Types of Content That Will Always Fail by @KatyKatzTX appeared first on Search Engine Journal.

2017-10-11 14:00:35
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Investors anxious about Google traffic acquisition costs, which regulation could further increase  

Mobile fees and new regulatory moves could bump Google's revenue costs. The post Investors anxious about Google traffic acquisition costs, which regulation could further increase appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-11 13:14:27
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6 Ways You Can Use Twitter in Your Customer Feedback Loop by @osbennn  

Let's take a look at some especially potent and efficient ways to find and use customer feedback published 140 characters at a time.The post 6 Ways You Can Use Twitter in Your Customer Feedback Loop by @osbennn appeared first on Search Engine Journal.

2017-10-11 13:00:36
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The AdWords 2x budget change: Considering the potential impact  

There are still many questions about how this sudden change will affect ad delivery and spending. The post The AdWords 2x budget change: Considering the potential impact appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-11 13:00:34
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5 Ways You Can Build Links Like a PR Pro by @tonynwright  

Here's how to build links using time-worn media relations techniques that have been practiced for years by PR pros.The post 5 Ways You Can Build Links Like a PR Pro by @tonynwright appeared first on Search Engine Journal.

2017-10-11 12:00:01
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Win Your Ticket to the 2017 U.S. Search Awards in Las Vegas! by @jrdoog  

SEJ is giving away two tickets to the US Search Awards happening on Wednesday, November 8. Check the details here.The post Win Your Ticket to the 2017 U.S. Search Awards in Las Vegas! by @jrdoog appeared first on Search Engine Journal.

2017-10-11 11:00:54
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2 

Inherent Features of ZenCart That Assure A Boost in Online Business  

This article is an attempt to look through the implicit and finest features of ZenCart, a prominent platform for eCommerce that assist in boosting sales. ZenCart, is hailed as an unparalleled solution for eCommerce owners all around the globe and is making online easier and successful than ever.

2017-10-11 07:20:53
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Picking the Ideal Internet Marketing Company  

When choosing a great internet marketing company, there are some things to consider so as to avoid changing agencies all the time. You should be very keen when you are making up your mind about what company to go for so as to ensure that you end up with only the best.

2017-10-11 07:06:18
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22 

Different Kinds of Digital Marketing  

Digital marketing is advertising that is well delivered using digital channels like mobile apps, email, social media, and websites and search engines. There is a very wide range of marketing activities that are covered by the term and all are actually acceptable. There are different kinds of digital marketing available presently and they include:

2017-10-11 07:05:48
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24 

Faster & smarter: Moving from manual to automated SEM campaign management  

Automating SEM campaigns is a smart move, thanks to the benefits you reap from eliminating drudge work, but also from the reductions in potential execution errors. Google has consistently built new tools that help with automation, and has recently beefed up capabilities within AdWords. As Frederick... Please visit Search Engine Land for the full article.

2017-10-10 21:46:20
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31 

LinkedIn is Working on a Recruiting Tool Called Talent Insights by @MattGSouthern  

LinkedIn is working on a tool called Talent Insights to help companies make data-backed decisions when recruiting talent.The post LinkedIn is Working on a Recruiting Tool Called Talent Insights by @MattGSouthern appeared first on Search Engine Journal.

2017-10-10 20:58:16
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70 

Apple Search Ads expanding to Canada, Mexico & Switzerland  

New countries will be available in the platform starting October 17. The post Apple Search Ads expanding to Canada, Mexico & Switzerland appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-10 20:57:22
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29 

Placed introduces offline attribution for paid search campaigns  

An early test delivered 4x return on ad spend when store visits reported. The post Placed introduces offline attribution for paid search campaigns appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-10 20:13:21
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73 

SearchCap: Bing Ads max clicks, link building & Doodles  

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Ads max clicks, link building & Doodles appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-10 20:00:30
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28 

Facebook's News Feed to Provide Additional Information About Article Sources by @MattGSouthern  

To help users make informed decisions about which stories to engage with, Facebook will provide additional context about publishers.The post Facebook's News Feed to Provide Additional Information About Article Sources by @MattGSouthern appeared first on Search Engine Journal.

2017-10-10 16:01:29
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89 

The ever-increasing importance of usability and trust in link building  

Sometimes link builders identifying promising sites think only in terms of metrics. Columnist Julie Joyce explains why usability has become one the most important things to consider. The post The ever-increasing importance of usability and trust in link building appeared first on Search Engine... Please visit Search Engine Land for the full article.

2017-10-10 14:05:47
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85 

The Best SEO Conferences to Attend in 2017 & 2018 by @MrDannyGoodwin  

Attend these top SEO and digital marketing conferences to learn the latest strategies, trends, tips, and tools.The post The Best SEO Conferences to Attend in 2017 & 2018 by @MrDannyGoodwin appeared first on Search Engine Journal.

2017-10-10 14:00:34
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82 

Bing Ads launches automated bid strategy to 'Maximize Clicks'  

Bing Ads can now automatically manage keyword bids in an effort to generate the most clicks possible within a given budget. The post Bing Ads launches automated bid strategy to ‘Maximize Clicks’ appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-10 13:22:00
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56 

Google doodle honors Norwegian explorer and champion skier Fridtjof Nansen  

On his 156th birthday, Google celebrates the life and contributions of this Norwegian scientist, diplomat, humanitarian and athlete. The post Google doodle honors Norwegian explorer and champion skier Fridtjof Nansen appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-10-10 13:08:47
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38 

SEO 101: Learn the Basics of Search Engine Optimization [NEW E-BOOK] by @lorenbaker  

Learn the basics of SEO and how it works today. Download SEJ's completely up-to-date SEO 101 guide here.The post SEO 101: Learn the Basics of Search Engine Optimization [NEW E-BOOK] by @lorenbaker appeared first on Search Engine Journal.

2017-10-10 13:00:14
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33 

How to Build Great Links for Fashion Clients by @jennyhalasz  

These guidelines will help you get the natural links and exposure you want when doing link building for fashion clients.The post How to Build Great Links for Fashion Clients by @jennyhalasz appeared first on Search Engine Journal.

2017-10-10 12:00:03
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30 




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