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What You Want When Choosing an Internet Marketing Firm  

You will soon find that managing your online marketing, your search engine optimization campaign and managing your social media can be quite a time consuming task, taking you or one of your valuable resources away from other important duties that need completing. It is often best to hire the services of internet marketing firms who can handle your entire online presence, ensuring that you are pushed to the forefront of search results, helping you reach your audience and driving more traffic to y

2017-12-16 09:16:29
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SearchCap: Net neutrality, AdWords grants & EU licensing fees  

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Net neutrality, AdWords grants & EU licensing fees appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-15 21:00:11
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European press agencies push for licensing fees for their content from Google, Facebook  

It remains to be seen whether European legislators and regulators will pick up the cause, but there's a possibility that they will. The post European press agencies push for licensing fees for their content from Google, Facebook appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-15 17:32:45
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Optimizing for Hanukkah: Sometimes it's still strings, not things  

Google has grown smarter at recognizing variant spellings of the same entity, but columnist Paul Shapiro observes that it's not perfect yet. The post Optimizing for Hanukkah: Sometimes it's still strings, not things appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-15 16:39:03
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How to generate links that drive traffic, not just ranking  

Links are a crucial element of search engine optimization, and columnist Kevin Rowe believes that long-term SEO success relies on building links that drive real traffic. The post How to generate links that drive traffic, not just ranking appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-15 16:16:03
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Google Ad Grants policy changes include 5% CTR minimum, up from 1%  

Several new policy updates for the AdWords program for non-profits take effect January 1, 2018. The post Google Ad Grants policy changes include 5% CTR minimum, up from 1% appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-15 15:05:51
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5 Must-Know SEO Concepts to Help You Prepare for 2018 by @ab80  

Here are five critical SEO concepts you need to understand as you get ready for 2018.The post 5 Must-Know SEO Concepts to Help You Prepare for 2018 by @ab80 appeared first on Search Engine Journal.

2017-12-15 15:00:18
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Search in Pics: Life size Google snow globe, Bing bean chair, Menorah & more  

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Life size Google snow globe: Source: Instagram Bing bean chair: Source:... Please visit Search Engine Land for the full article.

2017-12-15 14:30:26
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AdX or AdSense: Which Is Better & Will Make You More Money? by @ChandalN  

What are the differences between AdX and Google AdSense? Find out which platform is right for you.The post AdX or AdSense: Which Is Better & Will Make You More Money? by @ChandalN appeared first on Search Engine Journal.

2017-12-15 14:00:05
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23 Facts You Should Know About Online Reviews by @DholakiyaPratik  

Here are 23 statistics and insights that can help you make informed decisions about your review strategy.The post 23 Facts You Should Know About Online Reviews by @DholakiyaPratik appeared first on Search Engine Journal.

2017-12-15 13:00:05
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FCC repeals net neutrality by party line vote  

FCC Chairman Ajit Pai, a former Verizon lawyer, gives his previous bosses an early Christmas present by gutting the 2015 rules. The post FCC repeals net neutrality by party line vote appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-15 00:12:57
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SearchCap: Bing & Reddit, Google travel pricing & meta descriptions  

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing & Reddit, Google travel pricing & meta descriptions appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-14 21:00:49
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Twitter Makes it Easy to Send Tweetstorms With New Threads Feature by @MattGSouthern  

Twitter has a new feature that makes it easy to automatically publish multiple tweets in a row.The post Twitter Makes it Easy to Send Tweetstorms With New Threads Feature by @MattGSouthern appeared first on Search Engine Journal.

2017-12-14 20:30:24
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Google: Fundamentals of writing meta descriptions don't change with longer search snippets  

Google has officially commented about what webmasters should focus on when writing meta descriptions after Google extended their search result snippets. The post Google: Fundamentals of writing meta descriptions don’t change with longer search snippets appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-14 19:54:16
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Google adds price tracking features to flight search, hotel search and Google Trips  

Google adds several features to help searchers plan their getaways. The post Google adds price tracking features to flight search, hotel search and Google Trips appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-14 19:31:15
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Target Google AdWords Ads by Customer Address and Phone Number by @MattGSouthern  

Google has introduced the ability for AdWords advertisers to target known customers by phone numbers and mailing addresses.The post Target Google AdWords Ads by Customer Address and Phone Number by @MattGSouthern appeared first on Search Engine Journal.

2017-12-14 19:07:01
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Google Brings Price Tracking to Google Flights, Trips and Hotel Search by @MattGSouthern  

Google has introduced a new set of tools to assist travellers looking for the best deal.The post Google Brings Price Tracking to Google Flights, Trips and Hotel Search by @MattGSouthern appeared first on Search Engine Journal.

2017-12-14 18:16:12
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Bing announces AI-powered new 'intelligent search' features  

None of the features or changes is disruptive, but they collectively point to the fact that search evolution is accelerating. The post Bing announces AI-powered new ‘intelligent search’ features appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-14 18:10:56
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Bing to Offer Unique Search Experiences for Reddit Content by @MattGSouthern  

Reddit has partnered with Microsoft, which will allow Bing to deliver unique search experiences for Reddit content.The post Bing to Offer Unique Search Experiences for Reddit Content by @MattGSouthern appeared first on Search Engine Journal.

2017-12-14 17:04:57
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SEO in 2018: Optimizing for voice search  

Columnist Bryson Meunier argues that by understanding the nuances of voice search, marketers can do a better job of helping searchers find exactly what they're looking for when they're asking for it by voice. The post SEO in 2018: Optimizing for voice search appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-14 15:51:23
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47 Experts on the Top SEO Trends That Will Matter in 2018 by @MrDannyGoodwin  

Up your SEO game and be more successful in 2018. Focus on these key trends to dominate SEO.The post 47 Experts on the Top SEO Trends That Will Matter in 2018 by @MrDannyGoodwin appeared first on Search Engine Journal.

2017-12-14 15:00:01
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New Google Search Console Will Have Over 1 Year of Data by @MattGSouthern  

Google's new and improved Search Console experience is slated for an early 2018 roll out.The post New Google Search Console Will Have Over 1 Year of Data by @MattGSouthern appeared first on Search Engine Journal.

2017-12-14 14:02:08
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PPC Basics and Beyond by @GrpTwentySeven  

Help your PPC campaigns reach their full potential. Here's how to master and go beyond the PPC basics.The post PPC Basics and Beyond by @GrpTwentySeven appeared first on Search Engine Journal.

2017-12-14 14:00:34
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7 Times Brands Went Viral for the Wrong Reasons This Year by @searchmastergen  

All too often, brands mess up. Bad. These seven brands that went viral for all the wrong reasons in 2017.The post 7 Times Brands Went Viral for the Wrong Reasons This Year by @searchmastergen appeared first on Search Engine Journal.

2017-12-14 13:00:42
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Making Sure You Think About Your Search Universe by @DeepCrawl  

Learn how you can harness data from various sources and why you should start building your own Search Universe.The post Making Sure You Think About Your Search Universe by @DeepCrawl appeared first on Search Engine Journal.

2017-12-14 12:00:53
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4 Amazing Inbound Lead Generation Strategies  

Want to know about some relevant inbound lead generation techniques? Do nothing, read on and dish out some meaningful information right away!

2017-12-14 11:35:15
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A Complete Guide to the Google RankBrain Algorithm by @schachin  

What is Google RankBrain? How does it work? Here's everything you need to know about Google's RankBrain algorithm.The post A Complete Guide to the Google RankBrain Algorithm by @schachin appeared first on Search Engine Journal.

2017-12-14 08:00:45
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How To Make Money Online Today - The Basic Process  

Have you thought about trying to find a way to stay home and earn a living from your home base and be your own boss? Couldn't that help with any number of things like child care, gas expense, rush hour driving hazards, and more. Well there are many work at home jobs available today and you can simply ask Google search "Your Skill - work from home" and find many. There is another way that can be so much more rewarding and many are finding financial independence by it. Learning the process of how

2017-12-14 07:23:43
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Why to Maintain a Virtual Presence With an ORM Company  

A negative comment or feedback on an online business profile is likely to sabotage its image in the market. For any leading enterprise, its image is of utmost importance. In the world of digitalization, people are becoming more cautious prior to acquiring help from the third parties.

2017-12-14 07:22:42
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Microsoft adds Reddit data to Bing search results, Power BI analytics tool  

Reddit posts will appear in Bing's search results, and its data will be piped into Power BI for marketers to track brand-related comments. The post Microsoft adds Reddit data to Bing search results, Power BI analytics tool appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-13 22:30:30
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Google's Year in Search: Top Queries in 2017 by @MattGSouthern  

Google has released its annual Year in Search report, detailing the top queries of the year across 15 different categories.The post Google's Year in Search: Top Queries in 2017 by @MattGSouthern appeared first on Search Engine Journal.

2017-12-13 21:06:06
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SearchCap: Top Google searches, more data in Search Console & Google Assistant expands  

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Top Google searches, more data in Search Console & Google Assistant expands appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-13 21:00:06
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Google bringing the Assistant to tablets and Lollipop Android phones  

The move comes against the backdrop of accelerating virtual assistant usage and intensifying competition. The post Google bringing the Assistant to tablets and Lollipop Android phones appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-13 19:31:36
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Google Search Console beta adds 12+ months of data to performance reports  

After a few years of promises, Google is finally providing longer-term data in Google Search Console -- well, the beta version of Search Console. The post Google Search Console beta adds 12+ months of data to performance reports appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-13 19:14:42
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Visualizing your site structure in advance of a major change  

Making big changes to your website structure? Columnist Dave Davies shares a data visualization method that can help you predict what effect your proposed site structure changes will have on SEO performance. The post Visualizing your site structure in advance of a major change appeared first on... Please visit Search Engine Land for the full article.

2017-12-13 18:46:40
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The vicious cycle of ROAS targets is killing your business  

While many companies focus on return on ad spend (ROAS) as their primary KPI for search, columnist Andreas Reiffen believes that ROAS targets can often inhibit growth and new customer acquisition. The post The vicious cycle of ROAS targets is killing your business appeared first on Search Engine... Please visit Search Engine Land for the full article.

2017-12-13 17:28:28
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Google Revamps its SEO Starter Guide: Here's What's New by @MattGSouthern  

Google has revamped its official SEO Starter Guide for the first time in over 7 years.The post Google Revamps its SEO Starter Guide: Here's What's New by @MattGSouthern appeared first on Search Engine Journal.

2017-12-13 16:16:05
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How on-site search can drive holiday revenue & help e-commerce sites compete against major retailers  

According to SLI Systems, people who use on-site search are more likely to make a purchase than visitors who only browse a website. The post How on-site search can drive holiday revenue & help e-commerce sites compete against major retailers appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-13 16:00:44
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The Right Way to Do Scholarship Link Building by @amelioratethis  

Here's why you should invest in scholarship link building, and how to get the maximum SEO benefit from it.The post The Right Way to Do Scholarship Link Building by @amelioratethis appeared first on Search Engine Journal.

2017-12-13 14:00:02
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There is Still Time to Make Your Holiday PPC Campaigns Even Better by   

Learn how you can improve your holiday PPC campaigns for the final days of December shopping.The post There is Still Time to Make Your Holiday PPC Campaigns Even Better by @appeared first on Search Engine Journal.

2017-12-13 13:00:42
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The Phantom Returns: All About Google's Quality Updates by @JuliaEMcCoy  

The Google Quality Updates appear to demote low-quality content. Learn all about the first and subsequent updates.The post The Phantom Returns: All About Google’s Quality Updates by @JuliaEMcCoy appeared first on Search Engine Journal.

2017-12-13 10:00:25
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Top Basic Guides for App Store Optimization  

Whenever you are going to choose the proper tricks to generate traffics on the contents, you can surf the internet easily. When this actually comes to the success of the digital marketing and even finding new clients through the web, keyword optimisation is one of the most significant tools you can bet on.

2017-12-13 08:30:44
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Hurricane Irma was the No.1 top trending Google search in the U.S. & globally for 2017  

Google has released its top trending searches of the year, covering everything from the most searched people and news to celebrity break-ups. The post Hurricane Irma was the No.1 top trending Google search in the U.S. & globally for 2017 appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-13 08:05:35
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Win Big with Custom SEO & Marketing Tools by @rankranger  

Find out how you can compare, correlate, and integrate data from multiple sources using a versatile SEO tool.The post Win Big with Custom SEO & Marketing Tools by @rankranger appeared first on Search Engine Journal.

2017-12-13 06:00:17
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SearchCap: Google's SEO guide, Microsoft outings app & data SEO  

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google’s SEO guide, Microsoft outings app & data SEO appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-12 21:00:34
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Compare 13 leading SEO platforms  

SEO software comes in many shapes and sizes, from rank-checking tools and keyword research toolsets to full-service solutions that manage keywords, links, competitive intelligence, international rankings, social signal integration and workflow rights and roles. How do you decide which one is right... Please visit Search Engine Land for the full article.

2017-12-12 18:40:51
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Google revamps its SEO Starter Guide  

This is the first update of the SEO starter guide in several years. The post Google revamps its SEO Starter Guide appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-12 16:53:47
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A balanced approach to data-driven SEO  

SEOs have access to massive amounts of data, and columnist Ryan Shelley asserts that we must learn how to overcome information overload and focus on what drives results. The post A balanced approach to data-driven SEO appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-12 15:21:15
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How to Spy on Your Customers to Get Blog Ideas by @KatyKatzTX  

Forums, comments, and communities are veritable goldmines for blog ideas. Here's how to scrape their info.The post How to Spy on Your Customers to Get Blog Ideas by @KatyKatzTX appeared first on Search Engine Journal.

2017-12-12 14:00:42
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Microsoft's new Outings app aims to help travelers find their next destinations  

Developed for both iOS and Android platforms, the app was designed by the Microsoft Garage Project. The post Microsoft’s new Outings app aims to help travelers find their next destinations appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-12 14:00:26
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Building Links with Data-Driven Content (Even When You Don't Have Any Data) by @tylerhakes  

Here's how charts, graphs, rankings, ratings, and other data-driven content can help you get more links.The post Building Links with Data-Driven Content (Even When You Don’t Have Any Data) by @tylerhakes appeared first on Search Engine Journal.

2017-12-12 13:00:26
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How The Majority of Us Search Online And Why It Matters To Your Business  

One would think from current headlines that the entire world has thrown their old laptop/desktop into the recycle bin, but that is not what user statistics actually reveal. Google says their platform is now used for searches about 60% of the time from mobile devices in the US. However, this is not the end of the story.

2017-12-12 07:18:02
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SearchCap: Google customer match, local SEO & SMX West  

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google customer match, local SEO & SMX West appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-11 21:00:50
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Act fast! SMX West Super Early Bird rates end Saturday night!  

Your search for actionable SEM and SEO tactics is over. Join thousands of search marketers at the largest search marketing conference on the West Coast: Search Engine Land's SMX West, March 13-15, 2018, in San Jose, California. Rates increase at the end of this week! Register today for an All... Please visit Search Engine Land for the full article.

2017-12-11 16:48:13
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5 local search tactics your competitors probably aren't using  

When you and your competitors are all adhering to local SEO best practices, how can you differentiate your business from the rest? Columnist Sherry Bonelli has some ideas. The post 5 local search tactics your competitors probably aren’t using appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-11 15:55:33
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Bing Ads Now Allows Advertisers to Import Call Conversions by @MattGSouthern  

Bing Ads is now letting advertisers import call conversion data, which can help connect phone sales back to ad campaigns.The post Bing Ads Now Allows Advertisers to Import Call Conversions by @MattGSouthern appeared first on Search Engine Journal.

2017-12-11 15:41:27
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AdWords advertisers can use phone numbers & addresses for Google Customer Match targeting  

Google Customer Match becomes more accessible to advertisers that don't have large customer email lists. The post AdWords advertisers can use phone numbers & addresses for Google Customer Match targeting appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-11 15:17:10
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Farming in the Digital Age  

The internet can be used by businesses to promote company products. Farmers have learned that a website with a blog can be used to inform customers and to reach new people by visually telling the story of their farms and their products.

2017-12-11 15:13:12
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Max Born Google doodle marks 135th birthday of man behind the Born Rule in quantum theory  

Born was awarded the Nobel Prize in quantum mechanics for his theory, which serves as the foundation for nearly all quantum physics predictions. The post Max Born Google doodle marks 135th birthday of man behind the Born Rule in quantum theory appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-11 15:01:07
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10 Ways to Use Google Trends for Better SEO by @ChuckPrice518  

Google Trends is the most underutilized SEO tool. Discover how to use this valuable asset to gain your competitive edge.The post 10 Ways to Use Google Trends for Better SEO by @ChuckPrice518 appeared first on Search Engine Journal.

2017-12-11 15:00:06
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Google AdWords Now Refreshes Auction Insights and Impression Share Data Multiple Times a Day by @MattGSouthern  

Google AdWords has gone from refreshing auction insights and impression share data once a day, to multiple times per day.The post Google AdWords Now Refreshes Auction Insights and Impression Share Data Multiple Times a Day by @MattGSouthern appeared first on Search Engine Journal.

2017-12-11 14:35:14
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Performance of Digital Marketing in Egypt in 2017  

On a journey to fully discover the digital sphere in Egypt, we explore all avenues and to conduct a set of consecutive studies and reports. It can be safely estimated that there are more than 50 million internet users in Egypt; this means about 55% penetration rate to the population in Egypt. 36% of the total Egyptian population is Facebook users "33 Million Facebook users in Egypt".

2017-12-11 14:28:57
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6 Fundamental Rules for Building a Practical, ROI-Based Content Strategy by @JuliaEMcCoy  

Learn how to build a strong content strategy to drive more focused, ROI-based content marketing.The post 6 Fundamental Rules for Building a Practical, ROI-Based Content Strategy by @JuliaEMcCoy appeared first on Search Engine Journal.

2017-12-11 14:00:01
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Wanted: Session ideas for SMX London  

We want your input to help us plan our upcoming SMX London conference, which will be taking place May 22-23, 2018. Specifically, we’d love to hear from you if you have a great idea for a session that you think should be on the agenda. And if you’re interested in speaking at the show,... Please visit Search Engine Land for the full article.

2017-12-11 13:59:42
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Facebook Removes Ticker News Feed For Monitoring Friends' Activity by @MattGSouthern  

Facebook has been quietly phasing out the ticker over the past few weeks, and has now removed it altogether.The post Facebook Removes Ticker News Feed For Monitoring Friends' Activity by @MattGSouthern appeared first on Search Engine Journal.

2017-12-11 13:36:59
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Are Ad Extensions Actually Costing You Conversions? [DATA] by @PPCJoeC  

Find out how ad extensions might be negatively impacting your paid search campaigns.The post Are Ad Extensions Actually Costing You Conversions? [DATA] by @PPCJoeC appeared first on Search Engine Journal.

2017-12-11 13:00:44
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Google Brings Celebrity Q&A Videos to Search Results by @MattGSouthern  

Google's latest addition to search results features celebrities answering frequently asked questions about themselves.The post Google Brings Celebrity Q&A Videos to Search Results by @MattGSouthern appeared first on Search Engine Journal.

2017-12-11 12:28:10
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SEO & Content: How to Build More Than Just Links by @lorenbaker  

Find out which types of content can get you high-quality links - and more.The post SEO & Content: How to Build More Than Just Links by @lorenbaker appeared first on Search Engine Journal.

2017-12-11 12:00:15
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Facebook and Google Comparison Including Benefits  

Learn the differences between Facebook and Google. Which advertising medium is right for you? Which one has the easiest ad placement and is a more effective marketing platform for your products?

2017-12-11 09:18:51
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Deck Out Your Business Website and Social Media in Holiday Style  

This is a great time to highlight your website, your branding and social media with festive Holiday displays. There are all kinds of things you can do, with the Holidays. Create nice new banners, decorate your website in a Holiday motif and maybe run a Holiday contest? Also, don't forget to reach out to all clients, new and former ones to wish them the best during this joyous time. Be sure to put on your Holiday marketing hats and not let the time go by.

2017-12-11 07:08:53
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Mobilegeddon: A Complete Guide to Google's Mobile-Friendly Update by @askreinhart  

Google's mobile-friendly update meant big changes to the mobile search results and ushered in the mobile-first era.The post Mobilegeddon: A Complete Guide to Google’s Mobile-Friendly Update by @askreinhart appeared first on Search Engine Journal.

2017-12-11 06:00:18
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Robert Koch Google doodle honors German physician awarded the 1905 Nobel Prize in medicine  

Koch is credited with ushering in the Golden Age of bacteriology. The post Robert Koch Google doodle honors German physician awarded the 1905 Nobel Prize in medicine appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-10 17:30:37
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Search Engine Land's Community Corner: Dixon Jones retiring from Majestic, UK Search Awards winners & how to speak at SMX  

Our weekly roundup of news, announcements and events happening throughout the search marketing industry. The post Search Engine Land’s Community Corner: Dixon Jones retiring from Majestic, UK Search Awards winners & how to speak at SMX appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-09 00:42:01
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SearchCap: Bing Ads call conversions, Google doodle & Google audiences  

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Ads call conversions, Google doodle & Google audiences appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-08 21:00:30
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'Purchases on Google' Shopping ads test is running on iOS devices  

The quick-payment mobile Shopping ads have previously been limited to Android. The post ‘Purchases on Google’ Shopping ads test is running on iOS devices appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-08 20:32:32
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Bing Ads now supports call conversion imports  

Call-tracking system integrations enable advertisers to attribute and optimize campaigns based on call performance. The post Bing Ads now supports call conversion imports appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-08 15:30:21
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Google's new custom intent audiences and you  

Columnist Allen Finn shares his thoughts on Google's new custom intent audiences before diving into how you can add them to your Display campaigns. The post Google's new custom intent audiences and you appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-08 15:11:06
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Jan Ingenhousz Google doodle marks 287th birthday of scientist behind photosynthesis discovery  

Ingenhousz also served as the family doctor for Austria's royal House of Habsburg under the rule of Austrian Empress Maria Theresa. The post Jan Ingenhousz Google doodle marks 287th birthday of scientist behind photosynthesis discovery appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-08 14:54:07
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SEO for Home Builders: How to Reach Buyers Earlier In the Sales Cycle by @jeremyknauff  

This SEO road map for home builders can give you a serious advantage over your competitors.The post SEO for Home Builders: How to Reach Buyers Earlier In the Sales Cycle by @jeremyknauff appeared first on Search Engine Journal.

2017-12-08 14:00:37
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Digital Marketing: Basic Strategies Every Beginner Must Know  

Digital marketing refers to the usage of online advertising tools to project products and services to potential customers. Digital Marketing has become a key component of the marketing strategy of most companies today, because as much as a third of the world's population now spends time online. Digital marketing provides advantages that were previously unprecedented. With over 2 billion people having an active online presence, online marketing provides an incredible outreach. Also, most social p

2017-12-08 13:46:40
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Subdomain vs. Subdirectory vs. ccTLD: Which Is Best in 2018 by @5le  

When making a decision of ccTLD vs. subdomain vs. subdirectory, your best choice is a subdirectory. Here's why.The post Subdomain vs. Subdirectory vs. ccTLD: Which Is Best in 2018 by @5le appeared first on Search Engine Journal.

2017-12-08 13:00:05
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How the Google Pigeon Update Changed Local Search Results by @searchmastergen  

The Google Pigeon Update, one of the biggest local search algorithm changes ever, changed the way local businesses ranked.The post How the Google Pigeon Update Changed Local Search Results by @searchmastergen appeared first on Search Engine Journal.

2017-12-08 06:00:54
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SearchCap: Yahoo sues Mozilla, Google Lens review & celebs help Google  

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Yahoo sues Mozilla, Google Lens review & celebs help Google appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-07 21:00:00
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5 Ways To Make Money With Your Website  

I guess that many will always be tempted by Get Rich Quick ads but let us not be tempted anymore. Once you learn the ins and outs of making money online you'll see a phony offer a mile away. As a matter of fact you'll learn how to earn online and have the opportunity to help others in some way through your website and internet knowledge and generate a nice income along the way. In this article we'll look at 5 ways to make money with your website and look at some of the ways to make a real income

2017-12-07 20:57:19
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16 

Google Reminds Publishers Not to Accept Bribes for Links by @MattGSouthern  

In response to a controversial article published by The Outline, Google has reminded publications to refrain from accepting bribes for links. The article in question claims that major publications on the web, including New York Times, CNN, and TechCrunch, have accepted payments from companies in exchange for positive coverage. Several writers, who remain anonymous, admitted to The Outline that they accept money for links. Some have done so for years, and people within the industry are well aware

2017-12-07 18:37:02
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20 

The lowdown on driving app downloads with Universal App campaigns  

Google's Universal App campaigns use machine learning to automate app promotion. Columnist and Googler Matt Lawson goes under the hood to help you understand and master these campaigns. The post The lowdown on driving app downloads with Universal App campaigns appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-07 17:31:59
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25 

Is holiday paid search more competitive in 2017 than 2016?  

Columnist Andy Taylor explores year-over-year Auction Insights data from AdWords, revealing insights into this year's holiday paid search landscape. The post Is holiday paid search more competitive in 2017 than 2016? appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-07 16:24:02
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22 

Have a question about Will Ferrell? Google may show you a video response directly from him  

Google is serving up selfie videos from celebrities answering frequent questions about themselves. The post Have a question about Will Ferrell? Google may show you a video response directly from him appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-07 16:04:29
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7 

Google Revamps Search Results: Expanded Featured Snippets, Related Topics, More by @MattGSouthern  

Google is revamping search results by expanding some key components and introducing a new way to find relevant content.The post Google Revamps Search Results: Expanded Featured Snippets, Related Topics, More by @MattGSouthern appeared first on Search Engine Journal.

2017-12-07 15:08:59
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21 

Which PPC metrics matter? Lessons from half a million keywords  

Columnist Jacob Baadsgaard shares insights from a study looking into how various paid search metrics correlate with return on investment (ROI). The post Which PPC metrics matter? Lessons from half a million keywords appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-07 15:02:58
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6 

25 Experts on the Big PPC Trends You Need to Know in 2018 by @MrDannyGoodwin  

What 25 of the top marketing experts say will be the major PPC trends in 2018 - and beyond.The post 25 Experts on the Big PPC Trends You Need to Know in 2018 by @MrDannyGoodwin appeared first on Search Engine Journal.

2017-12-07 15:00:44
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20 

What Is Content Marketing And Distribution?  

Content marketing is any type of marketing that enables marketers to deliver information online to audiences. Content distribution is the manner in which content is published online in places where users can specifically search for relevant content.

2017-12-07 14:36:35
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1 

5 Real Dangers of Chasing Google Algorithm Updates by @beanstalkim  

Here are five real dangers of blindly chasing the latest Google algorithm update.The post 5 Real Dangers of Chasing Google Algorithm Updates by @beanstalkim appeared first on Search Engine Journal.

2017-12-07 14:00:27
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17 

11 Proven Ways to Build and Manage a Great SEO Team by @wburton27  

Follow these tips to build a happy SEO team that will produce great results for clients - and also stick around.The post 11 Proven Ways to Build and Manage a Great SEO Team by @wburton27 appeared first on Search Engine Journal.

2017-12-07 13:00:23
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11 

Google Lens an impressive start for 'visual search'  

While it makes lots of mistakes, it also gets lots of things right. The post Google Lens an impressive start for ‘visual search’ appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-06 23:22:25
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20 

Yahoo parent sues Mozilla for replacing it with Google as Firefox default search  

Mozilla countersues and says that poor Yahoo search quality caused Firefox to lose market share. The post Yahoo parent sues Mozilla for replacing it with Google as Firefox default search appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-06 21:30:37
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15 

SearchCap: Twitter AMP analytics, Bing Ads & targeting branded searches  

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Twitter broadens its AMP support to include analytics Dec 6, 2017 by Amy Gesenhues Twitter says the new AMP analytics feature will help distinguish page views... Please visit Search Engine Land for the full article.

2017-12-06 21:01:10
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20 

Twitter broadens its AMP support to include analytics  

Twitter says the new AMP analytics feature will help distinguish page views happening on Twitter versus organic page views. The post Twitter broadens its AMP support to include analytics appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-06 20:50:38
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14 

Oracle DMP adds integration with Bing Ads custom audiences  

This marks the second integration for the audience targeting pilot. The post Oracle DMP adds integration with Bing Ads custom audiences appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-06 20:33:38
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14 

The importance of targeting branded searches  

Though many search marketers focus primarily on non-branded searches, columnist Thomas Stern believes it's crucial to invest in a branded search strategy. The post The importance of targeting branded searches appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

2017-12-06 19:05:52
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21 




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